You need some bread and milk. But half an hour later, you leave the supermarket with a trolley(手推车) full of food. What games do supermarkets play to make us spend so much money?

The tricks usually start before you walk in. Outside the supermarket entrance, anybody who walks past can smell warm, fresh bread. That makes us hungry and ready to buy lots of food, not just bread.

Now you’re inside and, of course, a small basket would be fine, but all they have are trolleys. And of course the problem with a trolley is that it looks sad and lonely with just one or two products inside. So we may fill it with something. In fact, supermarket trolleys are actually getting bigger so that we buy more.

Of course, many people shop in supermarkets because they think everything is cheaper than in other shops. So supermarkets offer very cheap prices on some things but then have higher prices for other products. One new trick is to put red stickers on products. Customers usually connect red stickers with lower prices so the red stickers is easy to be noticed, even when there is no reduction! Interestingly, this trick appears to work more with men than with women.

There is a story behind the position of everything in the supermarket. For example, customers often go only to buy milk. So they put it right at the back, forcing you to go past hundreds of shelves full of other products. The position of products on each shelf is also important. The most expensive products are usually at eye-level so you see these immediately. The exception is anything that children might like. These products are on lower shelves so that kids see them.

Apart from what you see and smell in a supermarket, what about what you listen to? In most supermarkets they have soft, slow music. It’s so relaxing that you slow down and spend more time (and money) in the store. You also move more slowly when the supermarket is busy. Experts suggest it’s better to shop when it’s quieter, on a Monday or a Tuesday for example. And be careful with queues at the checkouts. These are sometimes deliberate(故意), to make you buy something from the checkout shelves while you wait.

So, next time you go into your local supermarket, remember these tricks and see if you can come with just the things you went for.

1.Supermarkets don’t provide baskets because ______.

A. supermarkets don’t usually have many

B. baskets are too small to hold many products

C. it’s easy to go shopping with trolleys

D. a trolley can hold one or two products inside

2.According to the passage, supermarkets put red stickers on products to ______.

A. make them look more beautiful

B. make them different from cheaper ones

C. make people think the stickers are for men

D. make people think they could save money

3.According to the passage, toys for children are usually placed ______.

A. on higher shelves B. on each shelf C. on lower shelves D. on the back shelves

4.It can be learned from Paragraph 6 that supermarkets usually ______.

A. stop people lining up at the checkouts B. close on Monday morning

C. play loud and noisy music inside D. make customers feel relaxed

5.The passage is mainly about _____.

A. several ways supermarkets use to sell more products

B. some advice when people go shopping on the street

C. several rules that every business should follow

D. some advertisements that make people buy more

1.B 2.D 3.C 4.D 5.A 【解析】这篇文章作者主要是通过几个方面来叙述超市通过什么方式来吸引消费者的注意使他们买更多的商品。 1.细节理解题。根据And of course the problem with a trolley is that it looks sad and lonely with just one or two products...

The next time you look up at the sky and see a cloud that looks like Mickey Mouse or your favorite fruit, look again. It may not be a cloud, but a Flogo -- a logo that flies. It's a new form of advertising in the sky that's never been used before. It's a different way to market your products, logos, and events.

These funny logos are made with soap bubbles （肥皂泡） mixed with a little helium gas （氦气） ,which makes them lighter than air and float in the sky. Special machines are used to make these new funny Flogos. The machine, which can be rented for $ 2,500 a day, can make a Flogo every 15-25 seconds.

Flogos can fly much higher or lower if needed. They can last from a few minutes to an hour anywhere in the sky, depending on the weather conditions. Though they can fly up to 20, 000 feet, they usually float around at 300- 500 feet. Flogos are only white now, but people hope to have more colorful Flogos in the near future.

Flogos are Green, 100% environmentally safe, because the soap used to make the Flogo comes from plants and leaves. So this fun way of advertising is healthy and good for the environment.

1.Flogos are mainly used to _____.

A. advertise in the sky B. make funny bubbles

C. improve weather conditions D. see colorful clouds

2.Why are Flogos healthy and good for the environment?

A. Because they can float high and last for a long time in the sky.

B. Because there is a little helium gas mixed with soap bubbles.

C. Because the machines used to make them are special and expensive.

D. Because the soap used to make them comes from plants and leaves.

3.From the passage, we can infer that Flogos _____.

A. can fly for hours in the sky all day B. can have different colors at present

C. may be influenced by the weather D. may be the cheapest way of advertising

4.Which of the following can be the best title of the passage?

A. Machines -- Used for Flogos! B. Flogos -- Logos that fly!

C. Advertising -- Made of Fruits! D. Clouds -- Like Mickey Mouse!

1.A 2.D 3.C 4.B 【解析】 试题本文叙述了一个新的广告形式，下面一个机器，用肥皂泡和氦气制出标语，在空中飞行来给产品做广告。 1. 2. 3. 4.

任务型阅读从方框中所给的A---E 五个选项中选择正确的选项，填入31-35题的空格上。

Having a cheetah （猎豹）as a pet in the house? Does it sound scary to you? But for a family in South Africa， one cheetah is treated as a VIP (Very Important Person) in the house. The big cheetah is named Jolie, after the film star Angelina Jolie.1.. She can often be found eating from the kitchen table, taking a short sleep on the sofa, or even sleeping on Lucy and Jeff's bed. The big cat also sleeps and plays with the Browns' other pet, the more usual one--- a sheepdog. 2.

Having a cheetah as a pet is unusual. Atfirst，Mrs.Brown wasn't willing to keep a cheetah as a pet. She said,'' 3.. But we are now happy that we did it--- she is part of the family.''

Just like her name, four-year-old Jolie has achieved a celebrity(名人) status（地位）in the Browns' hometown. Fans often come to take pictures of her.4..

However, a cheetah is always a cheetah.5.. '' She makes a lot of mess in the house, urinating （小便）everywhere and chewing everything. It's her wild instincts (天性), said Mrs. Brown. There must be some problems of having a cheetah as a pet in the house, but some unusual fun must also be waiting ahead.

A. Interestingly, Jolie enjoys all the special attention that is paid to her.

B. An impossible friendship has happened between these two animals.

C. Though Jolie is now a pet in the home, she still has some wild habits.

D. She is surely the VIP at Lucy and Jeff Brown's home.

E. I was really against the idea of getting a cheetah as a pet.

1.D 2.B 3.E 4.A 5.C 【解析】试题这篇短文主要介绍了南非的一个家庭（布朗先生家）把猎豹当做宠物饲养的故事。 1.根据上下文，可知都是介绍这只猎豹在布朗先生家的生活情况。备选句子She is surely the VIP at Lucy and Jeff Brown's home.符合句意，故选D。 2.根据上文The big cat al...

My friend Alan did not have a rich family. He did not have much money. Sometimes Alan _____ had to accept money and gifts from his family and friends. But do not get me _____ . He was not thekind of person who never _____ the money he should. He was always very _____ with the money he spent.

However ,a few years ago, he won the lottery and got a huge _____ of money. He was veryexcited. It changed his life. The _____ thing he did was to buy a very expensive new car. Then he_____ spending money on unnecessary things or the things that he normally would not buy. It seemedthat he had money to______ . He had more money than he needed and it was burning a hole in his pocket. He wasted his money _______

When we got together for a ______ at a restaurant, he would always pay the bill. He ______me the money made him feel very happy.

But, Alan soon ______ out all of his money. He was as poor as a church mouse again. His last dollarwas spent and he had no money______ .

I admit I do feel _______ for my friend. He had enough money to live like a king.______ , heis back to living a hard life. He was wise about small things, but not about important things.

1.A. only B. just C. even D. either

2.A. guilty B. wrong C. confident D. surprised

3.A. took B. had C. brought D. paid

4.A. nervous B. careful C. anxious D. excited

5.A. pocket B. envelope C. amount D. purse

6.A. final B. perfect C. recent D. first

7.A. pretended B. suggested C. started D. practiced

8.A. risk B. show C. burn D. play

9.A. quietly B. secretly C. quickly D. possibly

10.A. journey B. meal C. rest D. meeting

11.A. interviewed B. taught C. treated D. told

12.A. ran B. came C. went D. walked

13.A. remained B. stayed C. left D. reached

14.A. educational B. sorry C. embarrassed D. realistic

15.A. Exactly B. Easily C. Instead D. Really

1.C 2.B 3.D 4.B 5.C 6.D 7.C 8.C 9.C 10.B 11.D 12.A 13.C 14.B 15.C 【解析】试题这篇短文介绍了作者的朋友艾伦在中奖之前生活拮据，有时不得不接受接来自家人或朋友赠送的礼物或金钱。但是中奖之后，他却把钱毫无节制的花光。没有像以前一样有计算的花钱。又过...

阅读下面材料，在空白处填入适当的内容（1个单词）或括号内单词的正确形式。将答案填写在答题纸的相应位置。

There was a man who had four sons. He wanted his sons to learn not to judge things too 1. (quick). So he sent them to go and look at a pear tree that was a great distance away in turn. The first son went 2. winter, the second in spring, the third in summer, and the3. (young) son in fall.

When they had all gone and come back, he called them together to describe4. they had seen. The first son said that the tree was ugly and bent. The second son contradicted—it was5. (cover) with green buds and full of promise. The third son said it was laden with blossoms that smelled so sweet and looked so beautiful. The last son 6.( agree) with all of them. He said it was ripe and filled with fruit, full of life and fulfillment.

The man then explained to his sons that they were all right, because they had each seen but one season in the 7.(tree) life. He told them that you cannot judge a tree,8. a person, by only one season,and that the essence of who they are—the pleasure, joy, and love that come from that life—can only be judged at the end, when all the seasons are up.

If you give up when it’s winter, you will miss the hope of your spring, the 9. (beautiful) of your summer, fulfillment of your fall. Don’t let the pain of one season destroy the joy10. all the rest.

1.quickly 2.in 3.youngest 4.what 5.covered 6.disagreed 7.tree’s 8.or 9.beauty 10.of 【解析】试题这篇短文通过一个父亲轮番派遣他的四个儿子到远方去寻一棵梨树的故事，告诉人们人生如树，也有春夏秋冬四季之分。树之四季皆有不同，更何况人之四季呢？所以凡事不要急于下...

书面表达

71. 假如你是李华，你的好朋友Lisa不久前参加达人秀节目被淘汰了，她为这次失败所困扰，无心学习。请你给她写一封电子邮件，建议她正确地看待达人秀节目，享受参与的过程而不必太在意结果;提醒她实现梦想的途径有很多，只有努力才能获得成功;鼓励她好好学习，也不放弃个人爱好，开心地度过每一天。

要求：(1)包含以上所有要点，可适当增加细节，以使行文连贯：

(2)字数： 80左右(信的开头和结尾已经给出，不计入总词数)：

(3)信中不得出现你的真实姓名、学校名和地名。

Dear Lisa, I’m sorry to hear that you are feeling down because of your failure in this talent show. I’d like to share with you my thoughts on this matter. Yes, talent shows may change one’s futu...

This film is such ______ wonderful science fiction that I want to see it ______ second time.

A. a; a B. a; the C. /; the D. /; a

A 【解析】句意：这部电影是如此精彩的科幻小说，我想再看一遍。考查冠词辨析题。a是不定冠词，泛指，一个，用于辅音因素开头的单数可数名词前；an不定冠词，泛指，一个，用于元音因素开头的单数可数名词前；the定冠词，特指，用在独一无二名词前，像地球，月亮，太阳。第一空fiction为单数可数名词，此处表示泛指含义，故用不定冠词；第二空不定冠词与序数词连用，表示“又一，再一”。故选A。

Lingling, do you know ______ woman in white? --- Yes, she is a nurse in our hospital.

A. a B. the C. / D. an

B 【解析】句意：——玲玲，你认识那个穿白色衣服的女人吗？——是的，她是我们医院的护士。考查冠词辨析题。介词短语in white修饰woman，表示特指。故选B。

Early in the morning _____word came that Mr.Black had been elected ____ president of the country.

A. /; / B. a; / C. a; the D. /; the

A 【解析】句意：一大早就有消息说布莱克先生当选为该国总统。考查冠词辨析题。word译为“消息，信息”时为不可数名词，其前不用冠词；表示独一无二的头衔president时，其前不用冠词。故选A。

As we know, England is ______ European country and Singapore is ______Asian country.

A. an; an B. an; a C. a; a D. a; an

C 【解析】 试题句意：众所周知，英国是一个欧洲国家，新加坡是一个亚洲国家。前文European词首音素，是辅音，故不定冠词用a，下文Asian词首音素是元音，故不定冠词用an，选D。