–Great party, Yes?
---Oh, Jimmy. It’s you! ______, we last met more than 30 years ago.
| A．What’s more | B．That’s to say |
| C．Believe it or not | D．In other words |
科目：高中英语 来源： 题型：阅读理解
Making an advertisement for television often costs more than a move．For example, a two-hour movie costs $ 6 million to make．A TV commercial can cost more than $ 6 000 a second．And that does not include cost of paying for air time(电视节目开始的时间)．Which is more valuable, the program or the ad? In terms of money--and making money is what television is all about the commercial is by far the more important．
Research, market testing, talent, time and money--all come together to make us want to buy a product．No matter how bad we think a commercial is, it works．The sales of Charm went up once the ads began．TV commercials actually buy their way into our head．We, in turn, buy the product．
And the ads work because so much time an attention are given them．Here are some rules of commercial ad making．If you want to get the low middle-class buyer, make sure the announcer has a tough, manly voice．Put some people in the ad who work with their hands．If you want to sell to upper-class audience, make sure that the house, the furniture, and the hair style are the types that the group identifies (识别) with．If you want the buyer feel superior to the character selling the product, then make that person so stupid or silly that everyone will feel great about himself or herself
We laugh at commercials．We don't think we pay that much attention them．But evidence shows we are kidding ourselves．The making of a commercial that costs so much money is not kid stuff．It's big, big business．And it's telling us what to think, what we need, and what to buy．To put simply, the TV commercial is a form of brainwashing．
TV commercials are more important than other programs to television because _______．
A．they bring in great profits (利润) B．they require a lot of money to make
C．they are not difficult to produce D．they attract more viewers than other programs
The purpose of all the efforts made in turning out TV commercials is ________．
A．to persuade people to buy the product B．to show how valuable the product is
C．to test the market value of the product D．to make them as interesting as TV movies
From the rules set for making commercial ads, we can see that_________．
A．the lower-middle-class buyer likes to work with his hand
B．the more stupid the characters, the more buyers of the product
C．ad designers attract different people with different skills
D．an upper-class buyer is more interested in houses and furniture than a lower-middle-class buyer
The word “kidding”(line 2, par．4) most probably means _________．
A．behaving as a child B．laughing at
C．making fun of D．not telling the truth to
It is believed by the writer that_________．
A．few people like to watch TV commercials
B．TV commercials are a good guide to buyers
C．TV commercials often make people laugh
D．people do not think highly of TV commercials
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科目：高中英语 来源：重庆市南开中学2010届高三上学期期末测试 题型：阅读理解
第三部分：阅读理解（共20小题，每题2分，满分40分）
阅读下列短文，从每题所给的四个选项（A、B、C和D）中，选出最佳选项，并在答题卡上将该项涂黑。
A
Part one: First Major Novels
If Dickens had remained the author of Pickwick, Oliver Twist, and The Old Curiosity Shop, he might have gained lasting fame only as an author of cheerful comedy. But Dombey and Son, published in 1846 and continued till 1848, is a realistic novel of human life in a society which had taken more or less its modern form. The novel is a study of the influence of the values of a business society n the members of the Dombey family.
Part two:
In 1851 Dickens was struck by the death of his father and one of his daughters within 2 weeks.
Partly in response to these losses, he created a series of works which have come to be called his
“dark” novels and which rank among the greatest success of the art of fiction.
Par three: Later Works
In 1859 Dickens published A Tale of Two Cities, a historical novel of the French Revolution, which is read today most often as a school text. It is fine picture of the historical period and a moving tale of a surprisingly modern hero. Besides publishing this novel in the lately founded All the Year Round, Dickens also published 17 articles, which appeared as a book later.
Dickens’s next novel, Great Expectations(1860~1861), tells the story of a young man’s moral（道德的）development in the course of his life-from childhood in the provinces to gentleman’s role in London. Not based on his own life like David Copperfield, Great Expectations belongs to type of fiction called, in German, Bildungsroman (the novel of a man’s education or formation by experience.)
56．Which of the following Dickens’ novel shows a clear change of style?
A．David Copperfield B．Pickwick
C．Dombey and Son D．Oliver Twist
57．The best title for Part two might be .
A．Unexpected deaths B．Dark novels
C．Great losses D．The art of fiction
58．According to the passage, A Tale of Two Cities .
A．is about the Industry Revolution B．can be found in most of the textbooks
C．is better than his “dark” novels D．is probably published in a new magazine
59．In Great Expectation, Dickens writes about .
A．the growth of a man B．how to become a gentleman
C．his own life experience D．a man’s school education
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科目：高中英语 来源：安徽省2010年高三下学期教学质量检测英语试卷（三） 题型：阅读理解
If you look up the word “create” in the dictionary, you will find it means “to brig into being to cause to exist something each of us does daily.”
We are creative whenever we look at or think about something in a new way. First this involves an awareness of our surroundings. It means using all of our sonses to become aware of our world. This may be as simple as being aware of color and texture（质地）, as well as taste, when we plan a meal. Above all, it is the ability to notice things that others might miss.
A second part of creativity is an ability to see relationships among things. If we believe the expression, “There is nothing new under the sun, the creativity is remaking or recombining（重组） the old in new ways.” For example, we might do this by finding a more effective way to study or a better way to arrange our furniture, or we might make a new combination of camera lenses and filters to create an unusual photograph.
A third part of creativity is the courage and drive to make use of our new ideas, to apply them to achieve some new results. To think up a new concept is one thing; to put the idea to work is another.
These three parts of creativity are involved in all the great works of genius, but they are also involved in many of our day-to-day activities.
64．Which of the following activities is NOT a creative one according to the passage?
A．To prepare a meal.
B．To arrange the furniture in a peculiar way.
C．To buy some books from a bookstore.
D．To “write” a letter with the computer.
65．“There is nothing new under the sun.” (Par.3) really implies that ____.
A．a new thing can only be created at the basis of earlier things
B．a new thing is only a tale
C．we can seldom create new things
D．we can scarcely see really new things in the world
66．What does the author think about the relationship between a new thought and its being put into
practice?
A．It´s more difficult to create a new thought than to apply it in practice.
B．To find a new thought will definitely lead to the production of a new thing.
C．A man with an excellent ability of practice can easily become an inventor.
D．One may come up with a new thought, but can not put it into practice.
67．The best title for this passage is ____.
A．How to Cultivate One´s Creativity
B．What is Creativity
C．The Importance of Creativity
D．Creativity, a Not Farway Thing
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科目：高中英语 来源：安徽省2010年高三下学期教学质量检测英语试卷（三） 题型：阅读理解
If you look up the word “create” in the dictionary, you will find it means “to brig into being to cause to exist something each of us does daily.”
We are creative whenever we look at or think about something in a new way. First this involves an awareness of our surroundings. It means using all of our sonses to become aware of our world. This may be as simple as being aware of color and texture（质地）, as well as taste, when we plan a meal. Above all, it is the ability to notice things that others might miss.
A second part of creativity is an ability to see relationships among things. If we believe the expression, “There is nothing new under the sun, the creativity is remaking or recombining（重组） the old in new ways.” For example, we might do this by finding a more effective way to study or a better way to arrange our furniture, or we might make a new combination of camera lenses and filters to create an unusual photograph.
A third part of creativity is the courage and drive to make use of our new ideas, to apply them to achieve some new results. To think up a new concept is one thing; to put the idea to work is another.
These three parts of creativity are involved in all the great works of genius, but they are also involved in many of our day-to-day activities.
64．Which of the following activities is NOT a creative one according to the passage?
A．To prepare a meal.
B．To arrange the furniture in a peculiar way.
C．To buy some books from a bookstore.
D．To “write” a letter with the computer.
65．“There is nothing new under the sun.” (Par.3) really implies that ____.
A．a new thing can only be created at the basis of earlier things
B．a new thing is only a tale
C．we can seldom create new things
D．we can scarcely see really new things in the world
66．What does the author think about the relationship between a new thought and its being put into
practice?
A．It´s more difficult to create a new thought than to apply it in practice.
B．To find a new thought will definitely lead to the production of a new thing.
C．A man with an excellent ability of practice can easily become an inventor.
D．One may come up with a new thought, but can not put it into practice.
67．The best title for this passage is ____.
A．How to Cultivate One´s Creativity
B．What is Creativity
C．The Importance of Creativity
D．Creativity, a Not Farway Thing
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科目：高中英语 来源：安徽省2010届高三第三次质检 题型：阅读理解
If you look up the word “create” in the dictionary, you will find it means “to brig into being to cause to exist something each of us does daily.”
We are creative whenever we look at or think about something in a new way. First this involves an awareness of our surroundings. It means using all of our sonses to become aware of our world. This may be as simple as being aware of color and texture（质地）, as well as taste, when we plan a meal. Above all, it is the ability to notice things that others might miss.
A second part of creativity is an ability to see relationships among things. If we believe the expression, “There is nothing new under the sun, the creativity is remaking or recombining（重组） the old in new ways.” For example, we might do this by finding a more effective way to study or a better way to arrange our furniture, or we might make a new combination of camera lenses and filters to create an unusual photograph.
A third part of creativity is the courage and drive to make use of our new ideas, to apply them to achieve some new results. To think up a new concept is one thing; to put the idea to work is another.
These three parts of creativity are involved in all the great works of genius, but they are also involved in many of our day-to-day activities.
1.Which of the following activities is NOT a creative one according to the passage?
A．To prepare a meal.
B．To arrange the furniture in a peculiar way.
C．To buy some books from a bookstore.
D．To “write” a letter with the computer.
2.“There is nothing new under the sun.” (Par.3) really implies that ____.
A．a new thing can only be created at the basis of earlier things
B．a new thing is only a tale
C．we can seldom create new things
D．we can scarcely see really new things in the world
3.What does the author think about the relationship between a new thought and its being put into
practice?
A．It´s more difficult to create a new thought than to apply it in practice.
B．To find a new thought will definitely lead to the production of a new thing.
C．A man with an excellent ability of practice can easily become an inventor.
D．One may come up with a new thought, but can not put it into practice.
4.The best title for this passage is ____.
A．How to Cultivate One´s Creativity
B．What is Creativity
C．The Importance of Creativity
D．Creativity, a Not Farway Thing
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