【题目】What’s the biggest online shopping day in the world? Not Valentine’s Day. Not Cyber Monday or Black Friday. The winner is China’s Singles’Day, celebrated on November11, or 11.11.
Singles’Day began as a day for unmarried or uncoupled people to celebrate their lives. Single students, looking for an excuse to buy themselves presents, started it on November11,1993, reported The Guardian. It is symbolized by the four mumber ones in the date of November11 and is also called Double Eleven, in reference to the day it was started, said the BBC. It became a major shopping day in 2009. The CEO of an online shopping site --Alibaba-- tried to increase sales at the e-commerce company. The CEO, Daniel Zhang, launched an annual online sale on that day, said Fortune. When it first began, “Sigles’Day was very much an offline comfort to actual single people,”noted the website atlas Obscura.”A small group of students at Nanjing University are said to have chosen 11.11 as a day that singles could do activities like karaoke together.”It quickly became a cultural phenomenon.
Last year, Alibaba sold more than $1 billion worth of products inthe first three minutes of the sales, reported Bloomberg News. Total sales on Singles’Day soared to $9 billion within 24 hours. That’s four times bigger than Cyber Monday in the U.S., which is the Monday after Thanksgiving and traditionally a big shopping day. By comparison, online sales in the U.S. last year on Black Friday were just $1.5 billion, reported TechCrunch.
Today, Singles’Day is very successful. Analysts say that this year, sales on China’s Singles’Day will increase to a new high. In the U.S., Jennifer Wang, a co-founder of a company targeting Chinese-Americans, said, “We expect to have 3 million people coming to click Dealmoon for the Singles’Day launch.” Some observers think Singles’Day could catch on globally.
【1】How did the author introduce the topic of the passage?
A. By describing a holiday. B. By asking a question
C. By making a list. D. By telling a story
【2】What’s the second paragraph mainly about?
A. How Singles’Day came into being. B. Why Singles’Day became popular.
C. When Singles’Day was started. D. Who first celebrated Singles’Day.
【3】Why did China’s Singles’Day become a major shopping day?
A. Because singles celebrated their happy lives on November11.
B. Because students at Nanjing university took part in activities together.
C. Because an annual online sale was started on that day by Alibaba.
D. Because single students chose that day to buy themselves gifts.
【4】Which of the following can best replace the underlined word “soared”in Paragraph3?
A. Increased sharply. B. Decreased quickly.
C. Returned gradually. D. Appeared suddenly.
【答案】
【1】B
【2】A
【3】C
【4】A
【解析】文章讲述了双11成为世界销售量最多的购物节的过程及具体情况。
【1】B
推理判断题。根据开头What’s the biggest online shopping day in the world? Not Valentine’s Day. Not Cyber Monday or Black Friday.可知作者采用了提问题的方式引出文章的话题,故选B.
【2】A
推理判断题。根据第二段Single students, looking for an excuse to buy themselves presents, started it on November11,1993下文的It is symbolized by the four number ones in the date of November11 and is also called Double Eleven, in reference to the day it was started可知本段介绍的是双11节日的产生,故选A.
【3】C
推理判断题。根据第二段The CEO of an online shopping site --Alibaba-- tried to increase sales at the e-commerce company. The CEO, Daniel Zhang, launched an annual online sale on that day,和A small group of students at Nanjing University are said to have chosen 11.11 as a day that singles could do activities like karaoke together.” It quickly became a cultural phenomenon.可知在中国双11成为购物节是因为当天有网上促销活动,故选C.
【4】A
猜测词义题。划线句子的意思是:在双11当天销售额在24小时内飙升到90亿。“soared”指飙升,骤然上升;和increased sharply同义,故选A.
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