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"When a customer enters my store, forget me.He is King," said John Wanamaker.This revolutionary concept __1__ the face of retailing (零售业) and led to the development of advertising and marketing as we know it today. But convincing as that slogan was, in truth the shopper was cheated out of the crown.Although manufacturing efficiency increased the __2__ of goods and lowered prices, people still relied on advertisements to get most __3__ about products.Through much of the past century, ads spoke to an audience restricted to just a few radio or television channels or a __4__ number of publications.Now media choice has __5__ too, and consumers select what they want from a __6__ greater variety of sources-especially with a few__7__ of a computer mouse.Thanks to the Internet, the consumer is finally __8__ power. As our survey shows, customer __9__ has great implications for companies, because it is changing the way the world shops.Many firms already claim to be "customer__10__" or "consumercentered". Now their __11__ will be tested as never before.Taking advantage of shoppers' __12__ will no longer be possible: people will tell others, even those without the Internet, that prices in the next town are __13__ or that certain goods are inferior.The Internet is working wonders in__14__ standards.Good and __15__ firms should benefit most. | ||||
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科目:高中英语 来源:河北省月考题 题型:完形填空
完形填空。 | |||||||||
Professor Green, known to the world as a scientist, is not only absent-minded but short-sighted as well. His mind is always busy __1__scientific problems and seldom notices what is going on __2 him. | |||||||||
( )1.A. fish ( )2.A. there ( )3.A. more ( )4.A. happened ( )5A. on ( )6.A. swimmer ( )7.A. threw ( )8.A. deep ( )9.A. but ( )10.A. pushing ( )11.A. place ( )12.A. seeing ( )13.A. decided ( )14.A. while ( )15.A. turned ( )16.A. nervous ( )17.A. wrapped ( )18.A. save ( )19.A. on ( )20.A. boat |
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