Angry Birds has become a worldwide gaming mega hit but how did this game come into existence? Rovio is the name of the company that created angry birds, however, it's not the first game they developed. Surprisingly they have been creating games for several years but had just never broken through into the mainstream the way they did with angry birds. The idea for the game came about in 2009 when the company was looking at different ideas for games which they thought could become popular. It was a simple idea spawned from some sketches(素描) of wingless and legless birds which were angry.
The sketches caught on among the staff who in turn created a unique design which became angry birds. The pigs were added into the game later in the development as an enemy. During this period of development, pig flu was being heavily reported in the news which is where the idea for the pigs appeared.
The basis of the game is very simple and is not unique to angry birds but has been seen in many other games previously. It's a simple physics/puzzle game. The player is given a slingshot and a limited supply of angry birds with different characteristics. Some birds are faster than others while others can be split into multiple birds. You control the trajectory(轨迹) of the birds with the slingshot which launches them towards rickety structures containing your main enemy, the pigs. In order to advance to the next level you must eliminate(消灭) all of the pigs before your birds run out.
Rovio has released several different versions of the game at this point. The original, Seasons, and Rio. Seasons is a collection of holiday themed versions of the game while Rio was a movie tie in for the movie Rio. All versions continue to be updated with new levels which are free to those who have previously purchased the game.
1.What's the meaning of the underlined word in the first paragraph?
A.Turned. B.Played a role.
C.Changed. D.Came into being.
2.In the game, the birds ________.
A.have different kinds that only include faster birds and slower birds
B.have to be controlled to kill all of the pigs before your birds run out
C.are the enemy of the pigs which have been infected with pig flu
D.lose their temper for the pig flu so they try to kill the pigs
3.According to the text, the game players ________.
A.must pay for this game—angry birds one level by one level
B.only pay for once and then it will be updated freely
C.should control angry birds to kill all the animals with pig flu
D.will become angry easily for playing the game too much
4.Which one is the best title of the passage?
A.The Unknown Game—Angry Birds
B.Facts and Hints About the Game Angry Birds
C.Rovio Created Famous Games
D.Pigs and Angry Birds
1.D
2.B
3.B
4.B
【解析】本文是一篇记叙文,叙述了愤怒的小鸟这一游戏创意的产生过程,并且介绍了游戏角色的设置和游戏规则等。
1.答案:D 词义猜测题。根据第一段最后一句的语境:这一创意的形成来自于没有翅膀和腿的愤怒的鸟的素描形象,由此可推断出划线单词意为“形成,产生”。故选D项。
2.2】答案:B 细节理解题。根据倒数第二段最后一句“In order to advance to the next level you must eliminate (消灭) all of the pigs before your birds run out.”可知选B项。
3.3】答案:B 推理判断题。根据最后一段最后一句“All versions continue to be updated with new levels which are free to those who have previously purchased the game.”可知所有版本继续升级时对那些先前购买过游戏的顾客是免费的。
4.4】答案:B 标题归纳题。全文讲述了愤怒的小鸟这一游戏创意的提出、具体的成效以及游戏升级等问题,所以B项适合做文章的标题。
疑难词汇解读
1.mega(构词成分),意为“巨大”
a mega star(电影等)大明星,巨星
2.release v.①发行(CD、书等),发布新闻
The film Hero was released.电影《英雄》公映了。
②放出,放走
He released the bird from its cage.
他将鸟从笼中放了出来。
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No one knows for sure when advertising first started. It is possible that it grew out of the discovery that some people did certain kinds of work better than others did them. That led to the concept of specialization, which means that people would specialize, or focus, on doing one specific job.
Let's take a man we'll call Mr. Fielder, for example. He did everything connected with farming. He planted seeds, tended the fields, and harvested and sold his crops. At the same time, he did many other jobs on the farm. However, he didn't make the bricks for his house, cut his trees into boards, make the plows(犁), or any of the other hundreds of things a farm needs. Instead, he got them from people who specialized in doing each of those things.
Suppose there was another man we shall call Mr. Plowright. Using what he knew about farming and working with iron, Mr. Plowright invented a plow that made farming easier. Mr. Plowright did not really like farming himself and wanted to specialize in making really good plows. Perhaps, he thought, other farmers will trade what they grow for one of my plows.
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Many historians believe that the first outdoor signs were used about five thousand years ago. Even before most people could read, they understood such signs. Shopkeepers would carve into stone, clay, or wood symbols for the products they had for sale.
A medium, in advertising talk, is the way you communicate your message. You might say that the first medium used in advertising was signs with symbols. The second medium was audio, or sound, although that term is not used exactly in the way we use it today. Originally, just the human voice and maybe some kind of simple instrument, such as a bell, were used to get people's attention.
A crier, in the historical sense, is not someone who weeps easily. It is someone, probably a man, with a voice loud enough to be heard over the other noises of a city. In ancient Egypt, shopkeepers might hire such a person to spread the news about their products. Often this earliest form of advertising involved a newly arrived ship loaded with goods. Perhaps the crier described the goods, explained where they came from, and praised their quality. His job was, in other words, not too different from a TV or radio commercial in today's world.
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D.provide suggestions for advertising
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A.owned a ship
B.had the loudest voice
C.ran a shop selling goods to farmers
D.functioned like today's TV or radio commercial
5.The last two paragraphs are mainly about ________.
A.the history of advertising
B.the benefits of advertising
C.the early forms of advertising
D.the basic design of advertising
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