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【题目】For several years, Americans have enjoyed teleshopping—watching TV and buying things by phone. Now teleshopping is starting in Europe. In a number of European countries, people can turn on their TVs and shop for clothes, jewelry, food, toys, and many other things.

Teleshopping is becoming popular in Sweden, for example. The biggest Swedish company sells different kinds of things on TV in 15 European countries, and in one year it made $100 million. In France there are two teleshopping channels, and the French spend about $20 million a year buying things through those channels.

In Germany, until last year teleshopping was only possible on one channel for one hour every day. Then the government allowed more teleshopping. Other channels can open for telebusiness, including the largest American teleshopping company and a 24-hour teleshopping company. German businessmen are hoping this new teleshopping will help them sell more things.

Some people like teleshopping because it allows them to do their shopping without leaving their homes. With all the problems of traffic in cities, this is an important reason. But at the same time, other Europeans do not like this new way of buying things. They call teleshopping ‘‘junk on the air”. Many Europeans usually worry about the quality of the things for sale on TV. Good quality is important to them, and they don’t believe they can be sure about the quality of the things on TV.

The need for high quality means that European teleshopping companies will have to be different from the American companies. They will have to be more careful about the quality of the things they sell. They will also have to work harder to sell things that the buyers cannot touch or see in person.

1Teleshopping is ________ in Europe.

A. popular B. growing C. cheap D. not possible

2People like teleshopping because it is ________.

A. easier B. cheaper C. more popular D. more interesting

3Some Europeans don’t like teleshopping because they ________.

A. don’t like to buy things

B. believe the things sold on TV are expensive

C. think the things sold on TV are of bad quality

D. don’t like watching TV

4What would be the best title of this passage?

A. American Teleshopping B. Teleshopping Companies

C. Teleshopping in Europe D. teleshopping—Junk on the Air

【答案】

1B

2A

3C

4C

【解析】文章主要介绍了欧洲国家电视购物的情况。

1B推理判断题。根据文章第一段In a number of European countries, people can turn on their TVs and shop for clothes, jewelry, food, toys, and many other things.和第二段Teleshopping is becoming popular in Sweden, for example. The biggest Swedish company sells different kinds of things on TV in 15 European countries, and in one year it made $100 million. In France there are two teleshopping channels, and the French spend about $20 million a year buying things through those channels.可知,电视购物在欧洲开始变得越来越流行。故选B。

2A细节理解题。根据文章第四段Some people like teleshopping because it allows them to do their shopping without leaving their homes. With all the problems of traffic in cities, this is an important reason.可知,有些人喜欢电话购物是因为它可以让他们在不离开家的情况下购物,也就是购物变得容易起来,A项正确,故选A。

3C细节理解题。根据文章第四段Many Europeans usually worry about the quality of the things for sale on TV可知,有些欧洲人不喜欢电视购物是因为担心电视上卖的东西的质量。故选C。

4C主旨大意题。文章主要介绍了电视购物在欧洲一些国家的发展情况。C项符合文意,故选C。

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