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    17．Advertisers tend to think big and perhaps this is why they're always coming in for criticism．Their critics（批评家）seem to hate them because they have so much money to throw around．Why don't they stop advertising and reduce the price of their goods？After all，it's the consumer who pays．
    The poor old consumer!He'd have to pay a great deal more if advertising didn't create mass markets for products．It is precisely because of the heavy advertising that consumer goods are so cheap．But we get the wrong idea if we think the only purpose of advertising is to sell goods．Another equally important function is to inform．A great deal of the knowledge we have about household goods is largely from the advertisements we read．Advertisements introduce us to new products or remind us of the existence of ones we already know about．Supposing you wanted to buy a washing machine，it is more than likely you would obtain details regarding performance，price，etc．，from an advertisement．
    Lots of people pretend that they never read advertisements，but this claim may be seriously doubted．It is hardly possible not to read advertisements these days．And what fun they often are，too!Just think what a railway station or a newspaper would be like without advertisements．Would you enjoy gazing at a blank wall or reading railway byelaws while waiting for a train？A cheerful，witty advertisement makes such a difference to a dull wall or a newspaper full of the incidents and disasters．
    We must not forget，either，that advertising makes a positive contribution to our pockets．The fact that we pay so little for our daily paper，or can enjoy so many broadcast programmers is due entirely to the money spent by advertisers．Just think what a newspaper would cost if we had to pay its full price!
    Another thing we mustn't forget is the"small ads．"What a tremendously useful service they perform for the community!Just about anything can be accomplished through these columns．For instance，you can find a job，buy or sell a house，announce a birth，marriage or death in what used to be called the"hatch，match and dispatch"column（栏目） but by far the most fascinating section is the personal or"agony"column．No other item in a newspaper provides such entertaining reading or offers such a deep insight into human nature．It's the best advertisement for advertising there is!

    48．What is the main idea of this passage？C
    A．Advertisements steal money from our pockets
    B．The critics get the wrong idea of advertisements．
    C．Advertisers perform a useful service to communities．
    D．Advertisements are everywhere．
    49．What is the attitude of the author toward advertisements？A
    A．He appreciates the role of advertisements．
    B．He doubts the effect of advertisements．
    C．He believes what is said in advertisements．
    D．He complains too many advertisements in daily life．
    50．Which of the following is Not True？B
    A．The personal or"agony"column makes us know more about human nature．
    B．The only purpose of advertising is to sell goods．
    C．A newspaper will cost us more if there is no advertisement on it．
    D．Advertisement makes our life colorful．
    51．Which of the following shows the structure of the passage？D
    A．      B．       C．     D．
     （ ①=Paragraph 1，②=paragraph 2，③=paragraph 3，④=paragraph 4   ⑤=paragraph 5 ）

    分析 文章以因果、对比的手法写出有没有广告的后果及广告的真正作用．文章首先指出广告商遭批评的原因：广告商夸大和人们认为广告浪费钱财、商品价格就搞；然后作者以有无广告的后果突出其功能，没有广告，商品价更高，生活单调、乏味．有了广告，商品价低，生活丰富多彩，人们获取各种信息．

    解答 48．C．主旨大意题．文章首先指出广告商遭批评的原因：广告商夸大和人们认为广告浪费钱财、商品价格就搞；然后作者以有无广告的后果突出其功能，没有广告，商品价更高，生活单调、乏味．有了广告，商品价低，生活丰富多彩，人们获取各种信息；可知主要讲广告客户为社区做有益的服务；故选C．
    49．A．推理判断题．根据 倒数第二段：We must not forget，either，that advertising makes a positive contribution to our pockets可知作者对广告的态度是欣赏的；故选A．
    50．B．细节理解题．根据第二段：But we get the wrong idea if we think the only purpose of advertising is to sell goods．Another equally important function is to inform可知我们得到错误的想法认为广告的唯一目的就是推销商品的．另一个同等重要的功能就是告知；故选B．
    51．D．细节理解题．文章首先指出广告商遭批评的原因：广告商夸大和人们认为广告浪费钱财、商品价格就搞；然后作者以有无广告的后果突出其功能，分为四点，各自独立；故选D．

    点评 考察学生的细节理解和推理判断能力，做细节理解题时一定要找到文章中的原句，和题干进行比较，再做出正确的选择．在做推理判断题不要以个人的主观想象代替文章的事实，要根据文章事实进行合乎逻辑的推理判断．

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    b．Mother's Day was proclaimed a day for national observance．
    c．Father's Day became a day for national observance．
    d．The idea of honoring fathers was bought up．
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    B．d a b c
    C．b a c d
    D．d a c b
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    B．Margaret Chase Smith．
    C．Ann Jarvis
    D．Woodrow Wilson．
    61．From the passage，we know in the U．SD．
    A．on Mother's Day，families often go out to have barbecues
    B．people should wear a red carnation if their mothers pass away
    C．on Father's Day，people stay at home to celebrate the special day
    D．the purpose to have these two special days is to show love to parents
    62．The author's purpose of writing this passage is toA．
    A．introduce Mother's Day and Father's Day
    B．show how important fathers and mothers are
    C．call on people to love and respect their parents
    D．tell the difference between Mother's Day and Father's Day．

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    科目：高中英语 来源： 题型：阅读理解

    9．Expressions about water are almost as common as water itself．
    The expression to be in hot water is a very old expression．Hot water was used five hundred years ago to mean being in trouble．One story says it got that meaning from the custom of throwing extremely hot water down on enemies attacking a castle．
    That no longer happens．But we still get in hot water．When we are in hot water，we are in trouble．It can be any kind of trouble---serious or not so serious．A person who breaks a law can be in hot water with the police．A young boy can be in hot water with his mother，if he walks in the house with dirty shoes．
    Being in deep water is almost the same as being in hot water．When you are in deep water，you are in a difficult position．
    To keep your head above water is a colorful expression that means staying out of debt．A company seeks to keep its head above water during economic hard times．A man who loses his job tries to keep his head above water until he finds a new job．
    Water over the dam is another expression about a past event．It is something that is finished．It cannot be changed．The expression comes from the idea that water that has flowed over a dam cannot be brought back again．
    Another common expression to hold water，is about the strength or weakness of an idea or opinion that you may be arguing about．It probably comes from a way of testing the condition of a container．If it can hold water，it is strong and has no holes in it．If your argument can hold water，it is strong and does not have any holes．
    Throwing cold water also is an expression that deals with ideas or suggestions．It means to not like an idea．For example，you want to buy a new car because the old one has some problems．But your wife throws cold water on the idea，because she says a new car costs too much．

    59．If Robert says he is in deep water，we may guessB．
    A．he is swimming under the water
    B．he faces a difficult choice
    C．he is tired of changing shoes
    D．he nearly breaks a law
    60．What can you infer from the passage？C
    A．"To be in hot water"can only be used to mention serious trouble．
    B．"Water over the dam"is an expression about a future event．
    C．Water could be used in the war in the past．
    D．All of the expressions using water have unpleasant meanings．
    61．If your argument doesn't hold water，then it isB．
    A．convincing   B．weak   C．logical  D．disappointing
    62．This passage is written mainly to tell usC．
    A．the use of water
    B．how to use some expressions of water
    C．expressions about water and their meanings
    D．expressions with negative meaning．

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    科目：高中英语 来源： 题型：阅读理解

    6．English is an important global language，but that doesn't mean it's easy to learn．Many experts have tried to make English easier for students to learn-but they weren't always successful．
    In 1930，Professor CK Ogden of Cambridge University invented Basic English．It had only 850 words （and just eighteen verbs） and Ogden said most people could learn it in just thirty hours．The problem was that people who learned Basic English could write and say simple messages，but they couldn't understand the answers in"real"English!It was also impossible to explain a word if it wasn't in the Basic English word list．For example，if you wanted a watermelon，you asked for"a large green fruit with the form of an egg，which has a sweet red inside and a good taste"!
    RE Zachrisson，a university professor in Sweden，decided that the biggest problem for learners of English was spelling，so he invented a language called Anglic．Anglic was similar to English，but with much simpler spelling．"Father"became"faadher"，"new"became"nue'and"years"became"yeerz"．Unfortunately for some students of English，Anglic never became popular．
    Even easier is the language which ships'captains use：it's called"Seaspeak"．Seaspeak uses a few simple phrases for every possible situation．In Seaspeak，for example，you don't say，"I'm sorry what did you say？"or"I didn't understand，can you repeat that？"It's just"Say again．"No more grammar!
    In the age of international communication through the Internet who knows？…a new form of English might appear．A large number of the world's e-mails are in English and include examples of"NetLingo"like OIC （Oh，I see） and TTYL （Talk to you later）．In another fifty years，English might not exist…we will probably all speak fluent Internetish!
    36．The best title for the passage would beD．
    A．Seaspeak      B．Basic English       C．Internetish       D．Easy English    
    37．It will take a person aboutCweeks to learn Basic English if he spends two hours learning it every day．
    A．six           B．four               C．two             D．three
    38．According to Professor Zachrisson，what was the biggest problem for learners of English？D
    A．Grammar．B．Vocabulary．C．Speaking．D．Spelling．
    39．Which of the following is likely to be Anglic？B
    A．IOU  B．A graet batl．C．Long time no see．D．Two five，no lights．
    40．What might happen to English in another fifty years？A
    A．It might be replaced by Internetish．
    B．It might become a global language．
    C．It might take the place of all other languages．
    D．It might become more and more difficult．

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    科目：高中英语 来源： 题型：阅读理解

    7．Like many other places in the world，recently，Indiana education officials decided that the schools of the state will not be required to teach handwriting skills to students any longer．Instead，they will focus their energies on teaching students how to type．Is handwriting still an important skill？An online survey received some surprising responses．
    Handwriting is not necessary．Students only need to know how to read it，and the only time that they must write something is to make a signature．Why stress them more than they need to be stressed？We already put so much pressure on them to perform on state tests．-Rita
    Children don't write letters now．They send e-mails or text messages．A lot of those old ways are going away．How many bills do you pay by writing a check anymore？-Brown
    Although my son is not comfortable with writing，I bought a workbook for him to practice his handwriting．Can you imagine being an adult and not being able to sign a document？-Susan
    What a shame!I guess one day it will be a lost art，because handwriting is that personal and beautiful．It has personality-Anna
    The school where I worked dropped handwriting several years ago．Unless the students have computers in class，they will not be able to take notes at high speed．I have to speak very slowly and stop after a sentence or two because many students write very slowly．-Helen
    The same thing happened here in Tennessee this past year．I think it's a shame．I just received a handwritten letter from my stepmother and it meant that she spent time sitting and writing．Such a letter brought me a good feeling．-Kathy
    Children should still learn writing，for the sake of having a skill that all people can communicate with．I certainly appreciate a handwritten note of thanks or news from my children and grandchildren．-Ruth
    71．What is the passage mainly about？C
    A．Some advice by Indiana education officials．
    B．The importance of learning typing in schools．
    C．A discussion about the importance of handwriting．
    D．The popularity of computers in schools．
    72．What both Rita and Brown have in common is that they believeB．
    A．It's difficult for students to learn writing     
    B．In many cases，handwriting is useless．
    C．Handwriting has caused many problems     
    D．Students show no interest in handwriting
    73．Which of the following is TRUE？B
    A．It's of no use for students to learn writing at school．
    B．Susan values her son's handwriting very much．
    C．Handwriting has already become a lost art．
    D．Kathy doesn't like the typed letters from others．
    74．In Kathy's opinion，in a way，handwritingA．
    A．Could work as a feeling connection       
    B．Was her stepmother's favorite
    C．Was completely dropped in Tennessee
    D．Brought much fun to her family
    75．What can we learn from the passage？D
    A．Typing had already replaced handwriting worldwide．
    B．Susan's son cannot write his own name by hand．
    C．Ruth enjoys writing to her children and grandchildren．
    D．Handwriting can make one different from others．

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