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  NEWSPAPERS have certainly been around for a long time.Many New Zealand newspapers are now heading towards their 125th anniversary(周年纪念)of the first publication and some New Zealand papers are more than 140 years old.

  However, some people think that newspapers are yesterday’s medium(传媒)and that new media, like television and even the Internet, will in the very near future cause newspapers to die.What is clear is that the growth of new media, and in particular the Internet, will cause newspapers to change themselves and change their product to meet customers’ needs.

  People read newspapers because of their unique(独特的)strength.They have a large audience and yet a certain appeal(吸引力).They reach the majority of the population each day through covering national and international news and yet they offer interest to gardeners, cooks and even slaves to fashion.

  Newspapers also remain strong because of people’s continued love of reading.Reading is an active and involving(专注的)process, but people are able to read at their own speed and return to newspapers for reference purposes.

  Newspapers will certainly not stop the Internet being a competitor(竞争者).But no newly-introduced news medium has ever killed an old one, and if best guesses are to be made then it is likely that this will be the case with this new medium as well.

(1)

What will cause the “dying” of the newspaper?

[  ]

A.

Its old age.

B.

The growth of new media.

C.

Unsuccessful business.

D.

Internet millionaires.

(2)

“They have a large audience and yet a certain appeal.” Which answer best describes this statement?

[  ]

A.

Few people like them for the same reason.

B.

Many people like them for a variety of reasons.

C.

Many people like them for the same reason.

D.

Few people like them for a variety of reasons.

(3)

Which of these does not refer to newspapers?

[  ]

A.

Useful for reference.

B.

Changing to meet customers’ needs.

C.

Wide-reaching every day.

D.

A passive way of getting information.

(4)

Which title would not be suitable for this article?

[  ]

A.

The death of newspapers.

B.

People love to read.

C.

Current media developments.

D.

Old media and new media.

(5)

Which of the following is correct?

[  ]

A.

Newspapers will be killed by Internet soon.

B.

Internet will be killed by newspapers.

C.

Newspapers and Internet will co-exist.

D.

Newspapers and Internet will both disappear.

答案:1.B;2.C;3.D;4.A;5.C;
解析:

(1)

第二段第一句说明,有些人认为新的媒体将会使得报纸消亡。

(2)

第三段开头说明,报纸拥有大量读者,很多人喜欢读报都是因为报纸独特的魅力(unique strength)。

(3)

第四段最后说明A项正确;第二段最后说明B项正确;第三段最后说明C项正确;D项文中没有说明,并且passive意为“消极的;被动的”,不符合报纸的特点。

(4)

第四段讲到了人们喜欢阅读;第二段讲到了现代传媒的发展;第二段和第五段讲到了新旧传媒。从文章结尾看出,作者认为报纸是不会消亡的,所以A项不符合文意。

(5)

从文章最后一段看出,作者认为报纸将会和新的传媒共存。


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