Question

【题目】阅读下面短文，根据其内容写一篇 60 词左右的内容概要。

Two years ago, Li Yuhua's daughter taught her how to shop online. Since then, the 51-year-old farmer in Wushan has been a regular online shopper. Shoppers like Li Yuhua are the new target for China's ecommerce giants, including Alibaba Group, which operates the Taobao platform, and JD.com. Rural China added 3 million more Internet users in the first half, taking the total number to 225 million, or 26.3%, of the country's total Internet population of 854 million, according to a report on rural ecommerce development released last week by the China International Electronic Commerce Center. That helped improve rural online sales in the first half of the year by 21% to 777.1 billion yuan (US$109.6 billion), outpacing the national growth rate by 3.2 percentage points.

'However, it is a little bit early to say that China's ecommerce battlefield is moving to rural China, ' said Chen Tao, a senior analyst at consultancy Analysys. Unlike urban residents, most rural Chinese haven’t experienced ecommerce shopping. While that provides online platforms with one of the last undeveloped markets for ecommerce, progress has been slow due to the lack of infrastructure(基础设施)and logistics(物流)support.

To address that problem, China's second-largest ecommerce operator, JD.com hired more deliverymen and tested drone(无人机) delivery services to improve service in rural China. Alibaba Group, China's largest ecommerce player, announced in April last year that it had invested US$717 million in Huitongda Network Co., which helps to boost sales in 15,000 towns across 18 provinces.

Another inhibiting factor in the development of rural ecommerce is the income gap. In 2018, annual per capita disposable income(人均可支配收入)in rural areas was 14,600 yuan (US$2,065) compared with 39,300 yuan (US$5,559) in cities. 'Lower disposable incomes in rural areas limit the consumption,' said analyst Chen. 'It also takes time to educate rural residents to accept ecommerce services as most of them are new to online. There is still a long way to go to popularize online shopping in rural China.'

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Answer 1

【答案】China's ecommerce giants, JD and Alibaba, are competing for rural market, as the growing rural Internet population boosts online sales. (要点1)However, lacking necessary infrastructure and logistic support, rural China market develops slowly. (要点2)To handle that problem, relevant measures are taken respectively to promote service and sales. (要点3)Still, there remains much to be done, considering the low income and the time needed to generalize online shopping in rural areas. (要点4)

【解析】

这是一篇概要写作。文章主要讲述了中国的电商巨头京东和阿里巴巴竞争农村市场，以及过程中会遇到的问题。

通读全文，我们可以从以下四点对文章进行概括：随着农村网络的普及促进网上销售，中国的电商巨头京东和阿里巴巴正在竞争农村市场；然而，由于缺乏必要的基础设施和物流支持，中国农村市场发展缓慢；针对这一问题，分别采取相应的措施来存进服务和销售；但，考虑到农村地区的低收入和推广网购的必要性，还有很多工作要做。故本文可以概括为：China's ecommerce giants, JD and Alibaba, are competing for rural market, as the growing rural Internet population boosts online sales. (要点1)However, lacking necessary infrastructure and logistic support, rural China market develops slowly. (要点2)To handle that problem, relevant measures are taken respectively to promote service and sales. (要点3)Still, there remains much to be done, considering the low income and the time needed to generalize online shopping in rural areas. (要点4)