The US government has started a website, Admongo, to help children think critically about the advertising aimed at them. It claims to provide visitors with an “aducation” through games and other entertainment.

  A cartoon man dressed in old time pilot clothing greets visitors to Admongo. "Call me Haiz", he says upon arrival in a rocket ship that opens up with a crazy world inside it. Spacey dance music plays in the background as Haiz tells visitors that they need to learn about advertising.

    Its inventors say eight to twelve years old is the age kids develop their critical thinking abilities. Kids that age are also a big market for advertisers.

    The idea behind Admongo is to teach children three things: To identify the advertiser. To know what the advertiser is really saying. And to know what the advertisement is trying to get the child to do.

    Children learn these things through a video game. They create their own game character. They can choose different skin colors, hair styles, eye and mouth shapes. Then they begin a trip through ad-land, where there are ads on buses and billboards. The players have to find all the marketing in the neighborhood before they can move on to the next level.

    The Admongo game takes players inside a home, to the advertising studio and everywhere else ads can be found. It is a complete exploration of the world of marketing.

    One such area is food marketing. The Federal Trade Commission(FTC) says it is a big business. The FTC estimates that food, drink and fast-food restaurants spent more than one and a half billion dollars on advertising to young people in 2009.

    The FTC says children are important for three reasons. They buy products. They influence parents and caregivers to buy. And they are the future adult buyers of the products.

    A recent study says most advertising aimed at children is for foods of the lowest nutritional value. First Lady Michelle Obama has said she would like to see advertisers marketing healthy foods for children.

1.

What is the best title of the text?

    A. The guide of Admongo

    B. An aducation website for children

    C. A popular online video game

    D. A website aimed at children

2.

 Why did the government start the website?

    A. To attract the biggest market of buyers.

    B. To sell the products of its company.

    C. To help children know about advertising.

    D. To advertise the video game for children.

3.

 What can players do in the website game?

    A. Choose hair styles for their character.

    B. Travel to a supermarket.

    C. Eat in a fast-food restaurant.

    D. Play video games during the trip.

4.

 Children are important for advertising because they are        .

    A. important for the society

    B. the most potential buyers

    C. easily influenced by ads

    D. easily affected by poor products

5.

 According to Michelle Obama, lots of food advertised for children are ________.

   A. healthy                        B. of high nutrition

   C. yummy                        D. of low quality

第二部分 阅读理解（共20小题：每小题2.5分，满分50分）

阅读下列短文，从每题所给的四个选项A、B、C、D四个选项中，选出最佳选项。

A

Edinburgh Zoo makes plans to bring a pair of giant pandas from China to Scotland. Representatives from Edinburgh Zoo have recently returned from China, where they signed a letter of intent(意向书)making a promise to bring giant pandas to the zoo.

It has been suggested that the breeding pair should be on loan(暂借)to the Royal Zoological Society of Scotland (RZSS) for 10 years and it is hoped they would give birth to babies during that time. Edinburgh Zoo would be the eighth zoo in the Western hemisphere(半球)to care for the species if the project goes ahead.

Zoo chiefs said that looking after the endangered animals could benefit conservation. David Windmill, chief executive(主管)of RZSS, said, “It is an opportunity to work on a global level with other conservationists to gain a better understanding of the giant panda, the threats they face, and what we can do to ensure their survival.”

At present, there are currently only around 1,500 giant pandas in the wild. RZSS has been working on the project for almost a year, and hopes to have giant pandas at Edinburgh Zoo by 2009, the year of the society’s centenary(一百年纪念日).

Mr. Windmill said that the project has received strong support from the UK and Scottish Governments and that this must continue if the zoo is to reach an agreement with the Chinese. As part of the proposed agreement with the Chinese government, Edinburgh Zoo will cooperate on research projects benefiting conservation in the wild.

RZSS will also provide considerable money to support giant panda conservation projects in the wild. Giant pandas live in a few mountain ranges in central China and feed almost wholly on bamboo, which makes up 99% of the their diet.

36. What result did zoo representatives get from China?

A. A breeding pair is on loan to RZSS for ten years.

B. China promised to sell two giant pandas before 2009.

C. They signed a letter of intent about giant pandas to be loaned to Edinburgh Zoo.

D. China promised to offer the money but not the experts for research into giant pandas.

37. If Edinburgh Zoo can borrow giant pandas, what will happen?

A. RZSS will celebrate its centenary in 2009.

B. Scotland will be the eighth country to have giant pandas.

C. RZSS will have a better understanding of living habits of giant pandas.

D. Edinburgh Zoo will be the eighth zoo to have Chinese pandas in the world.

38. The underlined part “the project” in Paragraph 4 refers to “__________”.

A. the celebration of RZSS’s centenary

B. introducing giant pandas to RZSS’s collection

C. the Royal Zoological Society of Scotland itself

D. borrowing giant pandas from China for conservation

39. At present what seems to be the key factor for giant pandas to successfully go to Edinburgh Zoo?

A. RZSS’s attitude.                                    B. The Chinese government’s attitude.

C. Edinburgh Zoo’s support.                       D. The Scottish government’ attitude.

40. The best title for this passage would be “___________”.

A. Edinburgh Zoo expects giant pandas from China

B. Edinburgh Zoo does research into giant pandas

C. Scotland supports giant panda conservation

D. Giant pandas live happily at Edinburgh Zoo

　More surprising, perhaps, than the current difficulties of traditional marriage is the fact that marriage itself is alive and thriving（旺盛的）. As Skolnich notes, Americans are a marrying people: relative to Europeans, more of us marry and we marry at a younger age. Moreover, after a decline（衰退）in the early 1970s, the rate of marriage in the United States is now increasing. Even the divorce（离婚）rate needs to be taken in this pro- marriage context: some 80 percent of divorced individuals remarry. Thus, marriage remains by far the preferred way of life for the vast majority of the people in our society.

　　What has changed more than marriage is the nuclear family. Twenty- five years ago, the typical American family consisted of the husband, the wife, and two or three children. Now, there are many marriages in which couples have decided not to have any children, and there are many marriages where at least some of the children are from the wife’s previous marriage, or the husband’s, or both. Sometimes these children spend all of their time with one parent from the former marriage; sometimes they are shared between the two former spouses （配偶）．

　　Thus, one can find every type of tamely arrangement. There are marriages without children; marriages with children from only the present marriages; marriages with “full - time” children from both the present and former marriages; marriages with“full- time”children from the present marriage and“ part- time”children from former marriages. There are stepfathers, stepmothers, half- brothers and half - sisters. It is not all that unusual for a child to have four parents and eight grandparents! These are enormous changes from the traditional nuclear family. But even so, even in the midst of all this, there remains one constant: most Americans spend most of their adult lives married.

　By calling Americans a marrying people the writer means that ________.

　　A. Americans are more traditional than Europeans

　　B. Americans expect more out of marriage than Europeans

　　C. there are more married couples in the USA than in Europe

　　D. more of Americans, as compared with Europeans, prefer marriage and they accept it at a younger age

Divorced Americans ________ .

　　A. prefer the way they live

　　B. will most likely remarry

　　C. have lost interest in marriage

　　D. are the majority of people in the society

Which of the following can be presented as the picture of today’s American families？

　　A. Which types of family arrangements have become socially acceptable.

　　B. A typical American family consists of only a husband and a wife.

　　C. Americans prefer to have more kids than before.

　　D. There are no nuclear families any more.

第二节完形填空  (共20小题，每小题1分，满分20分)
阅读下面短文，掌握其大意，然后从36至55各个题所给的四个选项A、B、C、D中，选出最佳选项，并在答题卡上将该项涂黑。
When we visit another country, differences in music and dance are   36   some of the first things that we notice. Every culture has   37   its own types of music and dance, which are very different from those of other societies.
Each type of music usually has a distinctive rhythm and a special sound,   38   on the kinds of instruments that are used to produce it. The most common type of instruments are   39   instruments, such as guitars and violins; wind instruments, including horns and flutes. Many different kinds of musical sounds   40   be created by using different combinations of instruments.
The human voice is a very special kind of instrument,   41   it can produce a great number of different sounds with different   42  , ranging from loud to soft. Singing is very popular in most cultures because it allows us to   43   words and ideas with music.
Societies coordinate body movements with musical rhythms to create   44  . Sometimes people dance for fun and individual expression. Dances can also be used to   45   ideas to an audience. Hawaiian dancers,   46  , use arm and hand movements to express the meaning of a song. In the same way, many societies use dances in religious ceremonies   47   to tell about important events.
Music and dance are passed from one   48  to another and thus become a permanent part of the society and   49   culture. Of course, as cultures come   50   contact with each other, the music and dance of one society may be accepted by other societies, or the different styles may be combined to   51   a new kind of music or dance. Some Latin American music, for example, has taken   52   from Indian cultures and mixed them with those from European and African cultures.   53  , popular music from England and the US can be heard in countries   54   the world,   55   it has had an influence on musical tastes, especially among young people.
36. A. unlikely       B. likely  C. probably    D. surely
37. A. installed       B. meant    C. developed       D. established
38. A. focusing      B. depending  C. playing        D. resting
39. A. thread   B. string  C. cord   D. band    
40. A. might   B. can    C. must   D. should   
41. A. when    B. after   C. since   D. although  
42. A. heights B. sizes   C. tones   D. volumes
43. A. explain B. express       C. provide      D. compose
44. A. sounds  B. songs  C. moves D. dances
45. A. give     B. communicate     C. translate     D. perform
46. A. such as B. for example       C. that is D. on the contrary
47. A. just      B. as       C. only    D. or
48. A. country B. generation  C. people D. time
49. A. their     B. its       C. form   D. the
50. A. to  B. for      C. into    D. with      
51. A. join      B. show   C. form   D. become
52. A. advantages   B. features      C. styles           D. origins
53. A. However      B. On the contrary  C.  Similarly D. Besides
54. A. over     B. through      C. across D. along
55. A. when    B. where C. which D. what     

                              You can deposit money in a building society and obtain yearly interest at a certain rate．You can also borrow money from a building society．What, then, is difference between a bank and a building society? In fact, a building society does not seem to be very different from a savings bank．Many people regularly save money by depositing small amounts monthly in a building society, just as other people regularly save money by depositing small amounts monthly in a savings bank．Some people deposit large amounts in a building society as an investment．They receive higher interest than they would receive from a savings bank; their money can be invested either in building society shares or in loans to the society．

These societies are controlled by law, but they are not government organizations．They were originally started to enable people to buy houses．One of their main purposes is to provide loans for buying or building houses．Many people prefer buying a house to paying rent, but some of them cannot afford to buy a house．To cover the cost they borrow the money from a building society．The loan plus the interest is paid back in monthly amounts over an agreed number of years．Probably the payments made in this way are no more than the rent of a rented house．But at the end of the stated period, when the debt is paid, the borrower becomes the owner of the house．To protect the building society from “bad debts” he must sign a statement to say that the house belongs to the society until the debt is paid．

A building society invests the savings of its shareholders in houses and property．Unlike a bank, it does not serve as a general clearing house （清算所） for every kind of exchange or business operation．Its activities are limited compared with those of a bank．

68．A building society is different from a bank in that ____．

         A．the former is limited in its activities

         B．the latter is limited in function compared with the former

         C．a bank doesn’t serve as a general clearing house

         D．a building society can protect itself from “bad debt”

69．Some people put large amounts of money in the building society because _______．

         A．they can get more profit than they do in a bank．

         B．they may choose between the form of building society shares and that of loans for their investment

         C．they may enjoy shares and loans at the same time

         D．they like the society

70．If you borrow money from the society to buy a house, ____．

         A．you have to return the money to the building society the moment it is needed．

         B．you have to sign an agreement to repay the loan after a number of years

         C．what you pay back monthly for the loan would be less than the rent

         D．the house doesn’t belong to you unless you have repaid all the debt