For most people, the word “fashion” means “clothes”. But people may ask the question “What clothes are in fashion?” And they use the adjective “fashion” in the same way: “She was wearing a fashionable coat.” “His shirt was really a fashionable colour.”
But of course there are fashions in many things, not only in clothes. There are fashions in holidays, in restaurants, in films and books. There are even fashions in school subjects, jobs … and in languages.
Fashions change very quickly as time goes. This is natural. We hear about things much more quickly than in the past. Newspapers, radios, telephones, televisions and computers send information from one place to another in a few minutes.
New fashions mean that people will buy new things, so you see there is money in fashion.
【小题1】From the passage, we know that “fashion” means _______.

A．clothes

B．many things

C．most of the popular things

D．everything

【小题2】Today fashions change quickly because _______.

A．newspapers are read every day

B．information is sent by radios from one place to another

C．new things are often shown on TV

D．people quickly learn about what is happening in the world

【小题3】“There is money in fashion.” means _______.

A．clothes are expensive

B．money comes only from fashion

C．people like new things

D．there are no fashions without money

For most people, the word “fashion” means “clothes”. But people may ask the question, “What clothes are in fashion?” And they use the adjective “fashionable” in the same way: 
“She was wearing a fashionable coat. His shirt was really a fashionable color.”
But of course there are fashions in many things, not only in clothes. There are fashions in holidays, in restaurants, in films and books. There are even fashions in school subjects, jobs…and in languages.
Fashions change as time goes. If you look at pictures of people or things from the past, you will see that fashions have always changed. An English house of 1750 was different from one of 1650. A fashionable man in 1780 looked very different from his grandson in 1860.
Today fashions change very quickly. Some of this is natural. We hear about things much more quickly than in the past. Newspaper, radios, telephones and television send information from one country to another in a few hours. New fashions mean that people will buy new things, so you see there is money in fashion.
【小题1】 From this passage we know that “fashion” means ______.

A．clothes	B．many things
C．most of the popular things	D．everything

【小题2】Today fashions change very quickly because _______.

A．people read newspaper every day

B．radios send information from one country to another

C．new things that people like are often shown on TV

D．people quickly learn what is happening in the world

【小题3】“There is money in fashion” means ______.

A．clothes are expensive	B．money comes from fashion
C．people like new things	D．fashions make big money

【小题4】 The best title for the passage is ______.

A．Fashions	B．Fashion mean clothes
C．Fashion means money	D．A fashionable

For several years, Americans have enjoyed teleshopping—watching TV and buying things by phone.Now teleshopping is starting in Europe (欧洲).In a number of European countries, people can turn on their TVs and shop for clothes, jewelry, food, toys, and many other things.
Teleshopping is becoming popular in Sweden, for example.The biggest Swedish company sells different kinds of things on TV in 15 European countries, and in one year it made ＄100 million.In France there are two teleshopping channels, and the French spend about ＄20 million a year to buy things through these channels.
In Germany, until last year teleshopping was only possible on one channel for 1 hour every day.Then the government allowed (允许) more telepshopping.Other channels can open for telebusiness, including (包括) the largest American teleshopping company and a 24?hour teleshopping company.German businessmen are hoping this new teleshopping will help them sell more things.
Some people like teleshopping because it allows them to do their shopping without leaving their homes .With all the problems of traffic in the cities, this is an important reason.But at the same time, other Europeans do not like this new way of shopping.They call teleshopping “junk (垃圾) on the air”.Many Europeans usually worry about the quality (质量) of the things for sale on TV.Good quality is important to them, and they believe they cannot be sure about the quality of the things on TV.
The need for high quality means that European teleshopping companies will have to be different from the American companies.They will have to be more careful about the quality of the things they sell.They will also have to work harder to sell things that the buyers cannot touch or see in person.
(   )11.Teleshopping is ____ in Europe.   
　　A.not popular    B.growing    C.not possible    D.cheap
(   )12.People like teleshopping because it is ____ .
　　A.American     B.cheaper     C.easier         D.more popular
(   )13.Some Europeans don't like teleshopping because they ____ .
A.don't like to buy things              
B.don't watch TV
C.believe the things sold on TV are expensive
D.think the things sold on TV are bad quality
(   )14.In Germany, teleshopping may ____ .
A.help businessmen get more money     B.keep the shops open longer
C.have fewer buyers                   D.bring better TV programmes
(   )15.The best title of this passage is ____ .
A.American Teleshopping           B.Teleshopping Companies
C.Teleshopping in Europe           D.Teleshopping—Junk on the Air

For Customers in the USA and Canada Only.
(Customers outside North America, please CLICK HERE to start your shopping)

Product	Ｉｔｅｍ / Ｐｒｉｃｅ	Ｄｅｓｃｒｉｐｔｉｏｎ
	Ｔｈｅ Ｓｉｌｋ Ｒｏａｄ (Item#CB510) Price: US$12.99	Ｔｈｅ Ｓｉｌｋ Ｒｏａｄ, with colorful pictures, has information of hot spots, suggested routes with an area map, introduction(介绍) of major cities along the silk road, festivals, hotel, transportation and travel service. Color pictures. 48 pages. English. Click for picture of inside page.
	Ｔｈｅ Ｓｉｇｈｔｓ ｏｆ Ｂｅｉｊｉｎｇ (Item# CB101) Price: US$39.99	Detailed(详细的) Beijing tour guide, 684 pages, English. The book includes Beijing introduction and sightseeing, profile of the sights（名胜），places to visit, travel information, scenic spots within one-day journey from Beijing, with pictures.
	Ｔａｌｋｉｎｇ ａｂｏｕｔ Ｃｈｉｎａ (Item#CB102) Price: US$12.99	English & Chinese A Canadian’s experience in China. CLICK for more information or pictures.

 
【小题1】Mr Smith is an American teacher who works in Peking University. How could he get the book Ｔｈｅ Ｓｉｌｋ Ｒｏａｄ?

A．By telephoning the travel agency.	B．He could shop online.
C．He could go to the post office to buy it.	D．He has to buy it in Xinjiang.

【小题2】Which of the following is NOT included in Ｔｈｅ Ｓｉｌｋ Ｒｏａｄ?

A．An area map.

B．Hotel service.

C．Introduction of major cities along the silk road.

D．Introduction of sports along the silk road.

【小题3】What does the underlined word “profile” mean?

A．Description.

B．Maps.

C．Service.

D．Price of the tickets.

【小题4】Which of the following is NOT true according to the reading?

A．Not all the books are in English.

B．Ｔｈｅ Ｓｉｇｈｔｓ ｏｆ Ｂｅｉｊｉｎｇ is the most expensive.

C．Ｔａｌｋｉｎｇ ａｂｏｕｔ Ｃｈｉｎａ is about a Canadian’s experience in Canada.

D．There’re pictures in all the books.

【小题5】If you want to get more information, what can you do?

A．Surf the Internet.	B．Write a letter to the writer.
C．Ask the Canadian.	D．Buy the books in Canada.

For several years, Americans have enjoyed teleshopping—watching TV and buying things by phone.Now teleshopping is starting in Europe (欧洲).In a number of European countries, people can turn on their TVs and shop for clothes, jewelry, food, toys, and many other things.
Teleshopping is becoming popular in Sweden, for example.The biggest Swedish company sells different kinds of things on TV in 15 European countries, and in one year it made ＄100 million.In France there are two teleshopping channels, and the French spend about ＄20 million a year to buy things through these channels.
In Germany, until last year teleshopping was only possible on one channel for 1 hour every day.Then the government allowed (允许) more telepshopping.Other channels can open for telebusiness, including (包括) the largest American teleshopping company and a 24?hour teleshopping company.German businessmen are hoping this new teleshopping will help them sell more things.
Some people like teleshopping because it allows them to do their shopping without leaving their homes.With all the problems of traffic in the cities, this is an important reason.But at the same time, other Europeans do not like this new way of shopping.They call teleshopping “junk (垃圾) on the air”.Many Europeans usually worry about the quality (质量) of the things for sale on TV.Good quality is important to them, and they believe they cannot be sure about the quality of the things on TV.
The need for high quality means that European teleshopping companies will have to be different from the American companies.They will have to be more careful about the quality of the things they sell.They will also have to work harder to sell things that the buyers cannot touch or see in person.
【小题1】Teleshopping is ____ in Europe.   

A．not popular

B．growing

C．not possible

D．cheap

【小题2】People like teleshopping because it is ____ .

A．American

B．cheaper

C．easier

D．more popular

【小题3】Some Europeans don't like teleshopping because they ____ .

A．don't like to buy things

B．don't watch TV

C．believe the things sold on TV are expensive

D．think the things sold on TV are bad quality

【小题4】In Germany, teleshopping may ____ .

A．help businessmen get more money	B．keep the shops open longer
C．have fewer buyers	D．bring better TV programmes

【小题5】The best title of this passage is ____ .

A．American Teleshopping	B．Teleshopping Companies
C．Teleshopping in Europe	D．Teleshopping—Junk on the Air