In ________，people don’t like to be made fun of.

A．common 　　　 B．total　　　　 C．general 　　　 D．particular

 

Every day，it is easy to see advertisements in English a11 around us．Look at

your own bags and clothes，and at the bags and clothes of your classmates．How many different advertisements can you see which use English words?

      Often bags and clothes show the name of the company that made them．This is a popular form. A special picture or symbol called a logo(标识语) is sometimes used Logos appear on many different products. They are popular because when you see a logo, it is hard to forget that product or company.

It is common to see advertisements on TV and hear them on the radio. Most advertisements are very short sometimes. The advertisers use a short sentence which is easy for people to say and remember. Nike, for example, has a simple English sentence which is used all around the world: “Just do it.” Advertisements often use funny situations as well. It is simple to remember it.

     All advertisements are designed to make people buy a product. An advertisement for a soft drink, for example, might show a group of young people who are having fun. The young people are all drinking the soft drink. Advertisers are saying to you, “Why don’t you buy this drink and be like these people? You can be young and modern.”

     You might think that advertisements are not after you, but the next time you buy a soft drink, ask yourself this question：Why am I buying this particular product?

63. A good logo is ______ . 

A. easy to remember                       B. a useful product

C. difficult to understand                    D. easy to buy

64. People are most likely to remember an advertisement that is ______ . 

A. English                B. long                  C. funny           D. new

65. The best title of this passage might be ______ . 

A. Advertisements for Bags and Clothes        B. Advertisements on TV and Radio

C. Advertisements for Soft Drinks                D. Advertisements around Us