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  When I was seven my father gave me a Timex, my first watchI loved it, wore it for years, and haven’t had amother one since it stopped ticking a decade agoWhy?Because I don’t need oneIhave a mobile phone and I’m always near someone with an iPod or sonething like thatAll these devices(装置)tell the time-which is why, if you look around, you’ll see lots of empty wrists; sales of watches to young adults have been going down since 2007

  This is ridiculousExpensive cars go faster than cheap carsExpensive clothes hang better than cheap clthesBut these days all watches tell the time as well as all lther watchesExpensive watches come with extra functions-but who needs them?How often do you dive to 300 metres into the sea or need to find your direction in the area around the South Pole?So why pay that much of five years’ school fees for watches that allow you to do these things?

  If justice were done, the Swiss watch industry should have colsed down when the Japanese discovered how to make accurate watches for a five-pound noteInstead the Swiss reinvented the watch, with the aid of millions of piunds’ worth of advertising, as a message about the man wearing itRolexes are for those who spend their weekends climbing icy mountains; a Patek Philippe is for one from a rich or noble famoly; a Breitling suggests you like to pilot planes across the world

  Watches are now classified asinvestments(投资)A 1994 Philippe recently sold for nearly?350,000, while 1960s Rolexes have gone from?15,000 to?30,000 plus in a yearBut a watch is not an investmentIt’s a toy for self-satisfaction, a matter of fashionPrices may keep going up-they’ve been rising for 15 yearsBut when of fashionPrices may keep going rp-they’ve been rising for 15 yearsBut when fashion moves on, the owner of that?350,000 beauty will suddenly find his pride and joy is no more a good investment than my childhood Times

(1)

The sales of watches to young people have fallen because they ________

[  ]

A.

have other devices to tell the time

B.

think watches too expensive

C.

prefer to wear an iPod

D.

hame no sense of time

(2)

Itseems ridiculius to the writer that ________

[  ]

A.

people dive 300 metres into the sea

B.

expensive clothes sell better than cheap ones

C.

cheap cars don’t run as fast as expensive ones

D.

expensive watches with unnecessary functions still sell

(3)

What can be learnt about Swiss watch industry from the passage?

[  ]

A.

It targets rich people as its potential customers

B.

It’s hard for the industry to beat its competitors

C.

It wastes a huge amount of money in advertising

D.

It’s easy for the industry to reinvent cheap watches

(4)

Which would be the best title for the passage?

[  ]

A.

Timex or Rolex?

B.

My Childhood Timex

C.

Watches?Mot for Me!

D.

Watches-a Valuable Collection

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When I was seven my father gave me a Timex, my first watch. I loved it, wore it for years, and haven’t had another one since it stopped ticking a decade ago. Why? Because I don’t need one. I have a mobile phone and I’m always near someone with an iPod or something like that. All these devices(装置)tell the time—which is why, if you look around, you’ll see lots of empty wrists; sales of watches to young adults have been going down since 2007. 
But while the wise have realized that they don’t need them, others—apparently including some distinguished men of our time—are spending total fortunes on them. Brands such as Rolex, Patek Philippe and Breitling command shocking prices, up to £250.000 for a piece.
This is ridiculous. Expensive cars go faster than cheap cars. Expensive clothes hang better than cheap clothes. But these days all watches tell the time as well as all other watches. Expensive watches come with extra functions—but who needs them? How often do you dive to 300 metres into the sea or need to find your direction in the area around the South Pole? So why pay that much of five years’ school fees for watches that allow you to do these things?
If justice were done, the Swiss watch industry should have closed down when the Japanese discovered how to make accurate watches for a five-pound note. Instead the Swiss reinvented the watch, with the aid of millions of pounds’ worth of advertising, as a message about the man wearing it. Rolexes are for those who spend their weekends climbing icy mountains; a Patek Philippe is for one from a rich or noble family; a Breitling suggests you like to pilot planes across the world. 
Watches are now classified as“investments”(投资). A 1994 Philippe recently sold for nearly £350, 000, while 1960s Rolexes have gone from £15, 000 to £30, 000 plus in a year. But a watch is not an investment. It's a toy for self-satisfaction, a matter of fashion. Prices may keep going up—they’ve been rising for 15 years. But when fashion moves on, the owner of that £350, 000 beauty will suddenly find his pride and joy is no more a good investment than my childhood Timex. 
【小题1】It seems ridiculous to the writer that_______________. 

A.people dive 300 metres into the sea
B.expensive clothes sell better than cheap ones
C.cheap cars don’t run as fast as expensive ones
D.expensive watches with unnecessary functions still sell
【小题2】What can be learnt about Swiss watch industry from the passage?
A.It’s hard for the industry to beat its competitors.
B.It targets rich people as its potential customers.
C.It wastes a huge amount of money in advertising.
D.It’s easy for the industry to reinvent cheap watches.
【小题3】Which would be the best title for the passage?
A.Watches? Not for Me!
B.My Childhood Timex
C.Timex or Rolex?
D.Watches—a Valuable Collection

查看答案和解析>>

When I was seven my father gave me a Timex, my first watch. I loved it, wore it for years, and haven’t had another one since it stopped ticking a decade ago. Why? Because I don’t need one. I have a mobile phone and I’m always near someone with an iPod or something like that. All these devices(装置)tell the time—which is why, if you look around, you’ll see lots of empty wrists; sales of watches to young adults have been going down since 2007. 

But while the wise have realized that they don’t need them, others—apparently including some distinguished men of our time—are spending total fortunes on them. Brands such as Rolex, Patek Philippe and Breitling command shocking prices, up to £250.000 for a piece.

This is ridiculous. Expensive cars go faster than cheap cars. Expensive clothes hang better than cheap clothes. But these days all watches tell the time as well as all other watches. Expensive watches come with extra functions—but who needs them? How often do you dive to 300 metres into the sea or need to find your direction in the area around the South Pole? So why pay that much of five years’ school fees for watches that allow you to do these things?

If justice were done, the Swiss watch industry should have closed down when the Japanese discovered how to make accurate watches for a five-pound note. Instead the Swiss reinvented the watch, with the aid of millions of pounds’ worth of advertising, as a message about the man wearing it. Rolexes are for those who spend their weekends climbing icy mountains; a Patek Philippe is for one from a rich or noble family; a Breitling suggests you like to pilot planes across the world. 

Watches are now classified as“investments”(投资). A 1994 Philippe recently sold for nearly £350, 000, while 1960s Rolexes have gone from £15, 000 to £30, 000 plus in a year. But a watch is not an investment. It's a toy for self-satisfaction, a matter of fashion. Prices may keep going up—they’ve been rising for 15 years. But when fashion moves on, the owner of that £350, 000 beauty will suddenly find his pride and joy is no more a good investment than my childhood Timex. 

1.It seems ridiculous to the writer that_______________. 

A.people dive 300 metres into the sea

B.expensive clothes sell better than cheap ones

C.cheap cars don’t run as fast as expensive ones

D.expensive watches with unnecessary functions still sell

2.What can be learnt about Swiss watch industry from the passage?

A.It’s hard for the industry to beat its competitors.

B.It targets rich people as its potential customers.

C.It wastes a huge amount of money in advertising.

D.It’s easy for the industry to reinvent cheap watches.

3.Which would be the best title for the passage?

A.Watches? Not for Me!

B.My Childhood Timex

C.Timex or Rolex?

D.Watches—a Valuable Collection

 

查看答案和解析>>

阅读理解。
     When I was seven, my father gave me a Timex, my first watch. I loved it, wore it for years, and haven't
had another one since it stopped ticking a decade ago. Why? Because I don't need one. I have a mobile phone
and I'm always near someone with an iPod or something like that. All these devices (装置) tell the time-which
is why, if you look around, you'll see lots of empty wrists; sales of watches to young adults have been going
down since 2007.
     But while the wise have realized that they don't need them, others-apparently including some distinguished
men of our time-are spending total fortunes on them. Brands such as Rolex, Patek Philippe and Breitling
command shocking prices, up to £250.000 for a piece.
     This is ridiculous. Expensive cars go faster than cheap cars. Expensive clothes hang better than cheap
clothes. But these days all watches tell the time as well as all other watches. Expensive watches come with
extra functions-but who needs them? How often do you dive to 300 metres into the sea or need to find your
direction in the area around the South Pole? So why pay that much of five years' school fees for watches
that allow you to do these things?
     If justice were done, the Swiss watch industry should have closed down when the Japanese discovered
how to make accurate watches for a five-pound note. Instead the Swiss reinvented the watch, with the aid
of millions of pounds' worth of advertising, as a message about the man wearing it. Rolexes are for those
who spend their weekends climbing icy mountains; a Patek Philippe is for one from a rich or noble family;
a Breitling suggests you like to pilot planes across the world.
     Watches are now classified as "investments" (投资). A 1994 Philippe recently sold for nearly £350, 000,
while 1960s Rolexes have gone from 15, 000 to 30, 000 plus in a year. But a watch is not an investment. It's
a toy for self-satisfaction, a matter of fashion. Prices may keep going up-they've been rising for 15 years.
But when fashion moves on, the owner of that? £350, 000 beauty will suddenly find his pride and joy is no
more a good investment than my childhood Times.
1. The sales of watches to young people have fallen because they _____.
A. have other devices to tell the time
B. think watches too expensive
C. prefer to wear an iPod
D. have no sense of time
2. It seems ridiculous to the writer that _____.
A. people dive 300 metres into the sea
B. expensive clothes sell better than cheap ones
C. cheap cars don't run as fast as expensive ones
D. expensive watches with unnecessary functions still sell
3. What can be learnt about Swiss watch industry from the passage?
A. It targets rich people as its potential customers.
B. It's hard for the industry to beat its competitors.
C. It wastes a huge amount of money in advertising.
D. It's easy for the industry to reinvent cheap watches.
4. Which would be the best title for the passage?
A. Timex or Rolex?
B. My Childhood Timex.
C. Watches? Not for Me!
D. Watches-a Valuable Collection.

查看答案和解析>>

When I was seven my father gave me a Timex, my first watch. I loved it, wore it for years, and haven’t had another one since it stopped ticking a decade ago. Why? Because I don’t need one. I have a mobile phone and I’m always near someone with an iPod or something like that. All these devices(装置)tell the time—which is why, if you look around, you’ll see lots of empty wrists; sales of watches to young adults have been going down since 2007. 
But while the wise have realized that they don’t need them, others—apparently including some distinguished men of our time—are spending total fortunes on them. Brands such as Rolex, Patek Philippe and Breitling command shocking prices, up to £250.000 for a piece.
This is ridiculous. Expensive cars go faster than cheap cars. Expensive clothes hang better than cheap clothes. But these days all watches tell the time as well as all other watches. Expensive watches come with extra functions—but who needs them? How often do you dive to 300 metres into the sea or need to find your direction in the area around the South Pole? So why pay that much of five years’ school fees for watches that allow you to do these things?
If justice were done, the Swiss watch industry should have closed down when the Japanese discovered how to make accurate watches for a five-pound note. Instead the Swiss reinvented the watch, with the aid of millions of pounds’ worth of advertising, as a message about the man wearing it. Rolexes are for those who spend their weekends climbing icy mountains; a Patek Philippe is for one from a rich or noble family; a Breitling suggests you like to pilot planes across the world. 
Watches are now classified as“investments”(投资). A 1994 Philippe recently sold for nearly £350, 000, while the 1960s Rolexes have gone from £15, 000 to £30, 000 plus in a year. But a watch is not an investment. It's a toy for self-satisfaction, a matter of fashion. Prices may keep going up—they’ve been rising for 15 years. But when fashion moves on, the owner of that £350, 000 beauty will suddenly find his pride and joy is no more a good investment than my childhood Timex.
【小题1】It seems ridiculous to the writer that_______________.

A.people dive 300 meters into the sea
B.expensive clothes sell better than cheap ones
C.cheap cars don’t run as fast as expensive ones
D.expensive watches with unnecessary functions still sell
【小题2】What can be learned about Swiss watch industry from the passage?
A.It’s hard for the industry to beat its competitors.
B.It targets rich people as its potential customers.
C.It wastes a huge amount of money in advertising.
D.It’s easy for the industry to reinvent cheap watches.
【小题3】Which would be the best title for the passage?
A.Watches? Not for Me!B.My Childhood Timex
C.Timex or Rolex?D.Watches—a Valuable Collection

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