64.The purpose of the SAT is to test students’　　 .

　 A.strong will　　　　　　　　　　 B.academic ability

C.full potentialities　　　　　　　fidence in school work

67. The main idea of the text is _________.

A. how to do market research　　 　　　　　　　　　

B. how to develop marketing strategies

　　 C. how to find out customers' social needs

　　 D. how to encourage customers to spend more money

答案　 64.A　 65.D　 66.D　 67.A

Passage 70

(07·江西C篇)

As a professor at a large American university, there is a phrase that I hear often from students:“I’m only a 1050.”The unlucky students are speaking of the score on the Seholastic Aptitude Test (SAT), which is used to determine whether they will be admitted to the college or university of their choice, or even have a chance to get a higher education at all. The SAT score, whether it is 800, 1 100 or 1550, has becomes the focus at this time of their life.

　 It is obvious that if students value highly their test scores, then a great amount of their self-respect is put in the number. Students who perform poorly on the exam are left feeling that it is all over. The low test score, they think, will make it impossible for them to get into a good college. And without a degree from a prestigious university, they fear that many of life’s doors will remain forever closed.

　 According to a study done in the 1990s, the SAT is only a reliable indicator of a student’s future performance in most cases. Interestingly, it becomes much more accurate when it is set together with other indicatorn--like a student’s high school grades. Even if standardieed tests like the SAT could show a steudnt’s academic profieiency(学业水平),they will never be able to test things like confidence, efforts and willpower, and are unable to give us the full picture of a student’s potentialities(潜力).This is not to suggest that we should stop using SAT scores in our college admission process. The SAT is an excellent test in many ways, and the score is still a useful means of testing students. However, it should be only one of many methods used.

66. What does the word "this" underlined in the last sentence refer to?

　　 A. Visiting Disneyland.　　　　　　　　　 　　 B. Wearing attractive clothes.

　　 C. Acting Mickey Mouse.　　　　　　　　 　　 D. Dressing up and walking around.

65. Which of the following can help managers get useful information?

　 A. Visiting customers themselves.　　 　　　　

B. Giving customers free food on the street.

　 C. Visiting parks as ordinary customers. 　　　　　

D. Asking customers questions at supermarkets.

64. The text is designed for _______

　 A. mangers　　　 B. salesmen　　　　 　　 C. researchers　　　 　 D. customers

59. The main purpose of the text is to _________.

　 A. tell a story　　　　　　　　　　　　　　 　 B. provide facts　　 　　

C. give advice　　　 　　 　　　　　　　　　　D. compare opinions

答案　 56.B　 57.D　 58.B　 59.C

Passage 69

(07·安徽C篇)

As societies develop, their members start to see things not so much according to what they need, but according to what they want. When people have enough money, these wants become demands.

Now, it' s important for the managers in a company to understand what their customers want if they are going to develop effective marketing strategies (策略). There are various ways of doing this. One way at supermarkets ( 超市), for example, is to interview(采访) customers while they're doing their shopping. They can be asked what they prefer to buy and then the results of the research can be studied. This provides information on which to base future marketing strategies. It' s also quite normal for top managers from department stores to spend a day or two each month visiting stores and mixing freely with the public, as if they were ordinary customers, to get an idea of how customers act.

Another way to get information from customers is to give them something.　 For example, some fast food restaurants give away tickets in magazines or on the street that permit customers to get part of their meal for nothing. As well as being a good way of attracting customers into the restaurants to spend their money, it also allows the managers to get a feel for where to attract customers and which age-groups to attract.

Another strategy used at some well-known parks such as Disneyland is for top managers to spend at least one day in their work, touting the park dressed as Mickey Mouse or something like that. This provides them with a perfect chance to examine the scene and watch the customers without being noticed.

58. The word "steering" underlined in the last sentence most probably means _______.

　 A. forcing　　　　　 　　 B. guiding　　　　　 　 C. driving　　　　　 D. moving

57. The author thinks that children are becoming overweight because

　 A. their parents often cook meals for them　　　　　　

B. they are too busy to go out and play

　 C. they can' t choose what to eat　　 　　　　　　　　　

D. there are too many fast food shops around

56. According to the text, what kind of children may eat more unhealthy food?

　 A. Those who often take exercise.　　　　 　

B. Those who often watch television.

　 C. Those who often have meals at home.　　　 　　

D. Those who often walk to school.

72. In writing this passage, the author mainly intends to ________.

　 A. blame children for getting lost in computer games

　 B. encourage children to protect parks from encroachment

　 C. show his concern about children’s lack of experience in nature

　 D. inspire children to keep the sense of wonder about things around

答案　 69.D　 70.C　 71.B　 72.C

Passage 68

(07·安徽A篇)

Many facts suggest that children are overweight and the situation is getting worse, according to the doctors. I feel there are a number of reasons for this.

Some people blame the fact that we are surrounded (包围) by shops selling unhealthy, fatty foods, such as fried chicken and ice cream, at low prices. This has turned out a whole generation of grown-ups who seldom cook a meal for themselves. If there were fewer of these restaurants, then probably children would buy less take-away food.

There is another argument that blames parents for allowing their children to become overweight. I agree with this, because good eating habits begin early in life, long before children start to visit fast food shops. If children are given fried chicken and chocolate rather than healthy food, or are always allowed to choose what they eat, they will go for sweet and salty foods every time, and this will carry on throughout their lives.

There is a third reason for this situation. Children these days take very little exercise. They do not walk to school. When they get home, they sit in front of the television or their computers and play computer games. Not only is this an unhealthy pastime(消遣), it also gives them time to eat more unhealthy food. What they need is to go outside and play active games or sports.

The above are the main reasons for this problem, and therefore we have to encourage young people to be more active, as well as steering them away from fast food shops and bad eating habits.