Every day，the news of the world reaches people by over 300 million copies of daily papers，over 400 million radio sets，and over 150 million television sets.　Additional news is 　1　by　motion（动作） pictures，in theatres and cinemas all over the world.　As more people learn what the important events of the day are，　2　still only care for the events of their own household.　Nearly four hundred years ago the English writer John Donne said，“No man is an island.”This 　3　is more appropriate（恰当的）today　than it was 　4　Donne lived.　In short，wherever he lives，a man 　5　to some society；and we are becoming more and more aware（清楚的） that ?　6　happens in one particular society affects，somehow，the life of mankind.?

Newspapers have been published in the 　7　world for about four hundred years.　Most of the newspapers 　8　today are read in Europe and North America.　However,　　9　they may be read in all parts of the world，　10　to the new inventions that are changing the techniques of newspaper 　11　.?

Electronics and automation（自动化） have made it 　12　to produce pictures and texts far more quickly than before.　Photographic（照相的） copying doesn't 　13　to use type（铅字） and printing machines.And fewer specialists（专家），　14　type?setters，are needed to produce a paper? or magazine by the 　15　method.　Therefore，the publishing of newspapers and magazines can 　16　more money.　Besides，photocopies can be sent over great 　17　now by means of ?television　channels and satellites such as Telstar.　Thus（因此），　18　can be brought to the public　more quickly than before.?

Machines that prepare printed texts for photocopies are being used a great deal today.　Film，　 19 　 light and small，can be sent rapidly to other places and used to print copies of the text 　20　they are needed.　Film pictures can also be projected（投影） easily on a movie or television screen.?

1.A.　taken　　　　 B.　shown　　　　 C.　seen　　　　 D.　known

2.A.　fewer　　　　 B.　higher　　　 C.　lower　　　　 D.　less?

3.A.　study　　　　 B.　argument　　 C.　knowledge　　 D.　idea?

4.A.　that　　　 B.　while　　　　 C.　when　　　　 D.　then?

5.A.　moves　　　 B. goes　　　　 C.　belongs　　　　 D.　comes?

6.A.　it　 　　　 B.　whatever　　 C.　something　　 D.　anything?

7.A.　common　　 B.　modern　　　 C.　ordinary　　 D.　usual?

8.A.　bought　　 B.　printed　　　　 C.　found　　　　 D.　discovered?

9.A.　fast　　　 B.　suddenly　　 C.　immediately　　 D.　soon?

10.A.　has　　　 B.　brings　　　 C.　thanks　　　 D.　imagines?

11.A.　delivering B.　making　　　 C.　selling　　　　 D.　publishing

12.A.　clear　　 B.　possible　　 C.　bright　　　 D.　successful?

13.A.　want　　　　 B.　need　　　　 C.　like　　　　 D.　hope?

14.A.　including B.　besides　　　　 C.　such as　　　　 D.　except?

15.A.　advanced　　 B.　easy　　　　 C.　unusual　　　　 D.　suitable?

16.A.　make　　　　 B.　earn　　　　 C.　save　　　　 D.　get?

17.A.　places　　 B.　distances　　　 C.　cities　　　 D.　villages

18.A.　pictures　　 B.　newspapers　　　 C.　letters　　　　 D.　words?

19.A.　becoming　　 B.　feeling　　　　 C.　turning　　　　 D.　being?

20.A.　where　　 B.　there　　　　 C.　which　　　　 D.　because of

 

No country in the world has more daily newspapers than the USA. There are almost 2,000 of them, as compared with 180 in Japan, 164 in Argentina and 111 in Britain. The quality of some American papers is extremely high and their views are quoted all over the world. Famous dailies like the Washington Post or the New York Times have a powerful influence all over the country. However, they are not national newspapers in the sense that The Times is in Britain or Le Monde is in France, since each American city has its own daily newspaper. The best of these present detailed description of national and international news, but many tend to limit themselves to state or city news.

　Like the press in most other countries, American newspapers range from the “sensational” which feature crime and gossip(闲谈), to the “serious”, which focus on factual news and the analysis of world events. But with few exceptions, American newspapers try to entertain as well as give information, for they have to compete with the attraction of television.

 Just as American newspapers satisfy all tastes, so do they also try to attract readers of all political parties. A few newspapers support extremist(极端主义的) groups on the far right and on the far left, but most daily newspapers try to attract middle-of-the-road Americans who are moderate(中立的). Many of these papers print columns by well-known journalists of different political and social views, in order to present a balanced picture.

As in other countries, American newspapers can be either responsible or irresponsible, but it is generally accepted that the American press serves its country well and that it has more than once courageously exposed political scandals(丑闻) or crimes, for instance, the Watergate Affair(水门事件). The Newspapers drew the attention of the public to the horrors of the Vietnam War.

There are fewer national newspapers in          .

　　A. Britain than in the USA.    B. France than in Britain

　　C. the USA than in Britain or France

　　D. France than in the USA or Britain

Most American newspapers try hard to entertain their readers because

                   .　　

       A. they have to keep up a good relation with them

　　B. they have to compete with television

　　C. they have to write about crime and gossip

　　D. they have to give factual news in an interesting way

Many American newspapers attract readers of different political preference by          .

　　A. supporting extremist groups from time to time

　　B. inviting middle-of-the-road Americans to write articles for them

　　C. avoiding carrying articles about extremists

　　D. printing articles representing different political viewpoints

The passage is mainly about             .

　　A. the characteristics of American newspapers

　　B. the development of American newspapers

　　C. the functions of American newspapers

　　D. the advantages and disadvantages of American newspapers

　　　A film was at the Circle Five Ranch to film a Marlboro commercial. This is in 1868, before they prohibited cigarette ads from American television. Darrell Winfield was watching the crew set up the equipment. The scene included an actor crossing a river on horseback, but when the time came to shoot, the man was too drunk to ride. Someone from the crews saw Winfield and asked him if he would ride the horse for  50. “Hell, ” said Winfield, “for 50 bucks, I'll jump that damn horse over the moon!”

　　To people in many countries, Winfield is just a familiar but nameless face, a simple cowboy with an advertising message about a connection between the West and a brand of cigarettes. Few people know that he is advertising message about a connection between the West and a brand of cigarettes. Few people know that he is 55, a family man who’s been married to the same woman for 37 years and has 5 children and 7 grandchildren. Most surprisingly, he’s a real, working cowboy who raises horses in his ranch in Wyoming.

　　One of the most striking things about the Marlboro Man is that success hasn’t changed him much. He says that complete strangers sometimes come up to him and say, “I’ve met you. know you from somewhere. ”Whenever it happens, he says that he gets embarrassed.

　Which of the following statements is true?

　　A. Cigarette ads were prohibited in America.

　　B. Cigarette ads are prohibited on television in America.

　　C. Marlboro commercial was prohibited on television.

　　D. Marlboro commercial was produced on television.

　What does the word“prohibited”in the first paragraph mean?

　　A. broadcast　　　　　　　　　　　B. forbidden

　　C. produced　　　　　　　　　　　D. provided

　When they filmed the ad, ________.

　　A. Winfield was too drunk.

　　B. The actor in the ad was too drunk.

　　C. Winfield was setting up the equipmet.

　　D. Winfield was riding a horse.

　From the passage, we know that Winfield was ________.

　　A. an ordinary man

　　B. a superstar

　　C. an actor

　　D. a rich man

　A film was at the Circle Five Ranch to film a Marlboro commercial. This is in 1868, before they prohibited cigarette ads from American television. Darrell Winfield was watching the crew set up the equipment. The scene included an actor crossing a river on horseback, but when the time came to shoot, the man was too drunk to ride. Someone from the crews saw Winfield and asked him if he would ride the horse for  50. “Hell, ” said Winfield, “for 50 bucks, I'll jump that damn horse over the moon!”

　　To people in many countries, Winfield is just a familiar but nameless face, a simple cowboy with an advertising message about a connection between the West and a brand of cigarettes. Few people know that he is advertising message about a connection between the West and a brand of cigarettes. Few people know that he is 55, a family man who’s been married to the same woman for 37 years and has 5 children and 7 grandchildren. Most surprisingly, he’s a real, working cowboy who raises horses in his ranch in Wyoming.

　　One of the most striking things about the Marlboro Man is that success hasn’t changed him much. He says that complete strangers sometimes come up to him and say, “I’ve met you. know you from somewhere. ”Whenever it happens, he says that he gets embarrassed.

　　60．Which of the following statements is true?

　　A. Cigarette ads were prohibited in America.

　　B. Cigarette ads are prohibited on television in America.

　　C. Marlboro commercial was prohibited on television.

　　D. Marlboro commercial was produced on television.

　　61．What does the word“prohibited”in the first paragraph mean?

　　A. broadcast　　　　　　　　　　　B. forbidden

　　C. produced　　　　　　　　　　　D. provided

　　62．When they filmed the ad, ________.

　　A. Winfield was too drunk.

　　B. The actor in the ad was too drunk.

　　C. Winfield was setting up the equipmet.

　　D. Winfield was riding a horse.

　　63．From the passage, we know that Winfield was ________.

　　A. an ordinary man

　　B. a superstar

　　C. an actor

　　D. a rich man

　　64．When people recognized Winfield, he felt________.

 　　A. excited　　　　　　　　　　　 B. happy

　　C. interested　　　　　　　　　　 D. uncomfortable

　　65．A train car moves along a long straight track. The graph （曲线） shows the position as a function of time for this train. The graph shows that ________.

　　A. slows down all the time

　　B. speeds up all the time

　　C. speeds up part of the time and slows down part of the time

　　D. moves at a constant speed

　　66．As the diagram shows, there is a fixed superconductor ring, on the right of which lies a bar magnet. There is no electric current. When the magnet is moved to the right, because of electro-magnetic, induction, a certain electric current is produced. Thus the direction of the electric current is________ .

 　　A. as indicated by the arrowhead in the diagram. When the magnet is moved away, the electric current will soon disappear.

　　B. as indicated by the arrowhead in the diagram. When the magnet is moved away, the electric current will still remain.

　　C. in the opposite direction. When the magnet is moved away, the electric current will soon disappear.

D. in the opposite direction. When the magnet is moved away, the electric current will still remain.

McDonald's is the world single biggest food provider with annual sales of around $12.4bn. And the company's symbol Ronald McDonald is now （or so the company claims） the word's most recognized person after Santa Claus.
　　The first McDonald's restaurant was opened in San Bernardino, California, in 1948 by brothers Mac and Richard “Dick” McDonald. Mac ran the restaurant side; Dick was the marketing genius. He had already invented the drive-in laundry and had been the first person to use neon lights in advertising. Now he spotted the gap in the post-war, baby-boom market for cheap, family-orientated restaurants with simple menus, standardized food and efficient service.
　　After a slow start, business began to boom. By 1954, the brothers were joined by another entrepreneur, a kitchen equipment salesman called Ray A Kroc who owned the franchise to the Multimixer, milk shake maker used throughout the McDonald's chain. A year later, Kroc had bought the McDonald brothers' chain of 25 franchises for the equivalent of around $70m（￡44m）. Dick remained with the company until the Seventies, when he and Kroc fell out over Kroc's claim that the chain was his creation.
　　Today, an almost Stalinist cult of personality surrounds Kroc （who died in 1984） at McDonald's, while the brothers who gave the company its name have all but been written out of its history. But though Kroc did not found McDonald's, he was certainly responsible for the empire-building philosophy which led to its world domination. He ushered in such essential contributions to international cuisine as the Big Mac （1968） and the Egg McMuffin （1973）; and helped launch Ronald McDonald —— “in any language he means fun” —— on to television in 1963.
　　Every three hours, a new McDonald's franchise opens somewhere in the world; it can be found in more than 100 countries including India （vegetarian-only to avoid offending the non-beef-eating populace） and Israel （non kosher, despite fierce local objection）. McDonald's chain embodied the thrusting, can-do spirit of Fifties America with staff mottoes such as “If you've got time to lean, you've go time to clean.”
51. McDonald's was founded _____.
　　A. by a kitchen equipment salesman .

B. in California.
　　C. by a marketing genius called Dick McDonald.

D. after the first World War.
52. What do we know about McDonald's brothers?
　　A. They were not McDonald's founders although they named the restaurant.
　　B. Their business was still in depression after several years.
　　C. They had clear job separation on business.
　　D. They sold their restaurant to a salesman in 1954.
53. Which is not Kroc's contribution to McDonald's ?
　　A. He launched the restaurant image Ronald McDonald on to television.
　　B. Under his lead, international cuisine as the Big Mac and the Egg McMuffin earned worldwide fame
　　C. He spotted the gap in postwar market for cheap, family-orientated restaurants.
　　D. He built McDonald's empire with a philosophy which led to its world domination.
54. Which statement is true according to the passage?
　　A. The single biggest food provider was however, not named after its founder
　　B. The international cuisine as the Big Mac, a beef hamburger, is provided every chain restaurant in the world.
　　C. Employees in McDonald's have no time to lean.
　　D. The symbol Ronald McDonald, means fun in any language, is said to the word most recognized person after Santa Claus.