Frank W．Woolworth was born in Rodman, New York in 1852．His family was very   1   and even there was never enough food to eat．So, Frank decided he would do something else instead of being a farmer．Later, he took a short business training to find a job．As a result, he got a job as a  2   in a large city．

It was not long before Woolworth realized that he had a natural skill(天赋) for displaying goods(商品) to attract the customers’(顾客)   3  , but he also learned something more important later．One day his boss(老板) told him to sell some odds and ends(小商品) for as much as he could get．A fresh idea came into his mind．He put all these goods on one table with a sign, it   4  : FIVE CENTS EACH．Seeing this, people pushed to buy the goods and the   5   was soon cleared．

Soon after that, Woolworth opened his own store, selling five and ten cents．This is the   6   of the famous "five and ten store"．But he had another lesson to learn before he became successful．That is, if you want to make    7   by selling goods at a low price, you have to buy them in large number directly from the factory．For example, Woolworth once went to Germany and placed an order for knives．The order was so large that the factory had to    8   running 24 hours a day for a whole year．In this way, the price of the knives was cut down by half．

By 1919, Woolworth had over l,000    9   in the USA and Canada, and opened his first store in London．He made many millions, and his name became famous throughout (遍及)    10  ．He always ran his business according to strict rules, of which the most important was: "THE CUSTOMER IS ALWAYS RIGHT．"

1．A．rich                           B．poor                       C．big                         D．small

2．A．salesman                    B．farmer                    C．teacher                   D．doctor

3．A．feeling                     B．ideas                       C．help                        D．interest

4．A．wrote                         B．said                        C．spoke                     D．talked

5．A．ground                    B．table                       C．room                      D．store

6．A．beginning                   B．end                         C．secret                            D．rules

7．A．friends                    B．mistakes                 C．progress                 D．money

8．A．begin                         B．finish                      C．keep                       D．stop

9．A．dollars                     B．stores                     C．factories                 D．salesmen

10．A．the USA                   B．Canada                   C．Germany                D．the world