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Lately, I’ve been talking about success with design students both at the school where I teach and at other programs that I visit.When I ask, “What is success?” The first response is, invariably(总是), “Getting a(n) 1 and making money.” It 2 some searching to arrive at a richer answer. 3 , getting paid is a baseline for success in any field.Putting this criterion on the table is a(n) 4 step.
When I ask design students to talk about what makes design different from the fine 5 , they gravitate towards(被吸引到)the role of the client.Designers serve clients, or so the logic goes, 6 artists serve themselves.
Although it is true that designers generally rely on clients, pleasing them is not the 7 purpose of our work.What designers share with our clients is the 8 .Our clients wouldn’t need us at all if we weren’t helping them 9 that public.The public may never know who designed the coffee cup they’re holding, the magazine they’re reading or the sign that’s 10 them where to go.But they’re seeing it, and some of them might, at some level, have their 11 enlivened(使有生气), simplified or otherwise improved by it.One way to think about success is asking whether your work gets 12 or used, and if so, whether using it improves people’s lives.
Designers have many ways to 13 to their profession and to see and be seen in the design world.One is entering competitions and 14 work to annuals and exhibitions.Another is 15 the design community-going to events, lectures and conferences, and helping to organize them, too.Yet another involves 16 and writing.Blogs and online journals like this one enable any designer to have a voice and share ideas.
Success is 17 going to work every day and getting paid.Success means finding personal satisfaction 18 your work and loving what you do.And it means engaging with a(n) 19 world:a world of clients and employers, but also of readers, users and other designers.It is those things that make us 20 .