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Twice Dead （FBI Thriller） [paperback]

Catherine Coulter （Author）

☆☆☆（43 customer reviews）

List price :$15．00; Deal Price: $10．20 & suitable for FREE Super Saver Shipping （免费运送）

on orders over $25．　 You Save: $4．80 （32%）

In Stock．（现货）

Want it delivered Friday, December 14t? Order it in the next 9 hours and 9 minutes, and choose

One-Day Shipping at checkout．

32 new from $8．70; 47 used from $4．04

Close Your Eyes [Hardcover]

Iris Johansen （Author）

☆☆☆☆ （57customer reviews）

List Price: $27．99; Deal Price: $15．98 & suitable for FREE Super Saver Shipping on orders

over $25．You Save: $12．01 （43%）

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52 new from $13．39; 73 used from $2．72;

Stolen Prey [Hardcover]

John Sandford（Author）

☆☆☆☆（224 cusomer reviews）

List Price: $27．95 ; Deal Price: $16．84 & suitable for FREE Super Saver Shipping on orders

over $25． You Save: $11．11 （40%）

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60 new from $10．99 ; _184 used from $1．48;

New York to Dallas （In Death, No． 33） [Hardcover]

J．D．Robb （Author）

☆☆☆☆☆（276 cusomer reviews）

List Price: $27．95; Deal Price: $17．15 & ;suitable for FREE Super Saver Shipping on orders

over $25． You Save: $10．80 （39%）

In Stock．

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choose One-Day Shipping at checkout．

85 new from $4．48; 268 used from $0．01;

60．Which of the following books is the most popular among readers?

　 A．Twice Dead　 　　 B．Stolen Prey　　 　　 C．Close Your Eyes　 D．New York to Dallas

61．The book by_　　　　 _enjoys the most discount．

　 A．Catherine Coulter　　 B．Iris Johansen 　　　 C．John Sandford　 　 D．J．D．Robb

62．If you want to buy the book Twice Dead, how many copies will be the most economical（经济的）deal?

A．one　　　 　　　　　 B．two　　　 　　　　　 C．three　　　 　　　　 D．four

63．Which of the following statements is NOT right according to the advertisements?

A．Used books usually cost a person much less．

B．The four books have the same quality in cover．

C．If your order is not over $25, you'll have to pay shipping fees．

D．New York to Dallas allows a person the longest time to place order．

Everyone in business has been told that success is all about attracting and retaining (留住) customers. It sounds simple and achievable. But,   50 , words of wisdom are soon forgotten. Once companies have attracted customers they often   51  the second half of the story. In the excitement of beating off the competition, negotiating prices, securing orders, and delivering the product, managers tend to become carried away. They forget what they regard as the boring side of business—  52  that the customer remains a customer.
  53  to concentrate on retaining as well as attracting customers costs business huge amounts of money annually. It has been estimated that the average company loses between 10 and 30 per cent of its customers every years. In constantly changing   54 , this is not surprising. What is surprising is the fact that few companies have any idea how many customers they have lost.
Only now are organizations beginning to wake up to those lost opportunities and calculate the   55 
implications. Cutting down the number of customers a company loses can make a big   56  in its performance. Research in the US found that a five per cent decrease in the number of defecting (流失的) customers led to   57  increases of between 25 and 85 per cent.
In the US, Domino’s Pizza estimates that a regular customer is worth more than $5,000 over ten years. A customer who receives a poor quality product or service on their first visit and   58  never returns, is losing the company thousands of dollars in   59  profits (more if you consider how many people they are likely to tell about their bad experience).
The logic behind cultivating customer   60  is impossible to deny. “In practice most companies’ marketing effort is focused on getting customers, with little attention paid to   61  them”, says Adrian Payne of Cornfield University’ School of Management. “Research suggests that there is a close relationship between retaining customers and making profits.   62  customers tend to buy more, are predictable and usually cost less to service than new customers. Furthermore, they tend to be less price   63 , and may provide free word-of-mouth advertising. Retaining customers also makes it   64  for competitors to enter a market or increase their share of a market.

Everyone in business has been told that success is all about attracting and retaining(留住) customers. It sounds simple and achievable. But,   41   , words of wisdom are soon forgotten. Once companies have attracted customers they often    42   the second half of the story. In the excitement of beating off the competition, negotiating prices, securing orders, and delivering the product, managers     43    become carried away. They forget what they regard as the boring side of business---    44   that the customer remains a customer.

     45   to concentrate on retaining as well as attracting customers costs business huge amounts of money annually. It has been estimated that the    46     company loses between 10 and 30 percent of its customers every year. In constantly changing    47    , this is not surprising. What is surprising is the fact that few companies have any idea how many customers they have lost.

Only now are organizations beginning to wake up to these lost opportunities and calculate the   48  implications.     49    the number of customers a company loses can make a big    50   in its performance. Research in the US found that a five percent decrease in the number of defecting(流失的) customers led to    51   increases of between 25 and 85 percent.

In the US, Domino’s Pizza estimates that a regular customer is     52    more than five thousand dollars over ten years. A customer who receives a poor quality product or     53    on their first visit and    54     never returns, is losing the company thousands of dollars in   55    profits (more if you consider how many people they are likely to tell about their bad experience).

The logic behind cultivating customer   56    is impossible to deny. “In practice most companies’ marketing effort is focused on getting customers, with little attention paid to     57   them”, says Adrian Payne of Cornfield University’s School of Management. “Research suggests that there is a close relationship between retaining customers and making profits.     58     customers tend to buy more, are predictable and usually cost less to service than new customers. Furthermore, they tend to be less price    59   , and may provide free word-of-mouth advertising. Retaining customers also makes it   60  for competitors to enter a market or increase their share of a market.”

Everyone in business has been told that success is all about attracting and retaining (留住) customers. It sounds simple and achievable. But,   50  , words of wisdom are soon forgotten. Once companies have attracted customers they often   51   the second half of the story. In the excitement of beating off the competition, negotiating prices, securing orders, and delivering the product, managers tend to become carried away. They forget what they regard as the boring side of business—  52   that the customer remains a customer.

  53   to concentrate on retaining as well as attracting customers costs business huge amounts of money annually. It has been estimated that the average company loses between 10 and 30 per cent of its customers every years. In constantly changing   54  , this is not surprising. What is surprising is the fact that few companies have any idea how many customers they have lost.

Only now are organizations beginning to wake up to those lost opportunities and calculate the   55 

implications. Cutting down the number of customers a company loses can make a big   56   in its performance. Research in the US found that a five per cent decrease in the number of defecting (流失的) customers led to   57   increases of between 25 and 85 per cent.

In the US, Domino’s Pizza estimates that a regular customer is worth more than $5,000 over ten years. A customer who receives a poor quality product or service on their first visit and   58   never returns, is losing the company thousands of dollars in   59   profits (more if you consider how many people they are likely to tell about their bad experience).

The logic behind cultivating customer   60   is impossible to deny. “In practice most companies’ marketing effort is focused on getting customers, with little attention paid to   61   them”, says Adrian Payne of Cornfield University’ School of Management. “Research suggests that there is a close relationship between retaining customers and making profits.   62   customers tend to buy more, are predictable and usually cost less to service than new customers. Furthermore, they tend to be less price   63  , and may provide free word-of-mouth advertising. Retaining customers also makes it   64   for competitors to enter a market or increase their share of a market.

1.A. in particular          B. in reality          C. at least              D. first of all

2.A. emphasize          B. doubt               C. overlook         D. believe

3.A. denying            B. ensuring        C. arguing              D. proving

4.A. Moving         B. Hoping          C. Starting             D. Failing

5.A. markets            B. tastes              C. prices                D. expenses

6.A. culture                B. social              C. financial        D. economical

7.A. promise            B. plan            C. mistake               D. difference

8.A. cost               B. opportunity         C. profit                D. budget

9.A. as a result       B. on the whole    C. in conclusion    D. on the contrary

10.A. huge              B. potential           C. extra             D. reasonable

11.A. beliefs              B. loyalty             C. habits                D. interest

12.A. altering              B. understanding       C. keeping               D. attracting

13.A. Assumed           B. Respected           C. Established           D. Unexpected

14.A. agreeable         B. flexible        C. friendly              D. sensitive

15.A. unfair                B. difficult           C. essential         D. convenient