D

When Mary Moore began her high school in 1951, her mother told her, "Be sure and take a typing course so when this show business thing doesn't work out, you'll have something to rely on." Mary responded in typical teenage fashion. From that moment on, "the very last thing I ever thought about doing was taking a typing course," she recalls.

The show business thing worked out, of course. In her career, Mary won many awards. Only recently, when she began to write Growing Up Again, did she regret ignoring her mom," I don't know how to use a computer," she admits.

Unlike her 1995 autobiography, After All, her second book is less about life as an award-winning actress and more about living with diabetes (糖尿病). All the money from the book is intended for the Juvenile Diabetes Research Foundation (JDRF), an organization she serves as international chairman. "I felt there was a need for a book like this," she says." I didn't want to lecture, but I wanted other diabetics to know that things get better when we're self-controlled and do our part in managing the disease."

But she hasn't always practiced what she teaches. In her book, she describes that awful day, almost 40 years ago, when she received two pieces of life-changing news. First, she had lost the baby she was carrying, and second, tests showed that she had diabetes. In a childlike act, she left the hospital and treated herself to a box of doughnuts (甜甜圈). Years would pass before she realized she had to grow up ---again---and take control of her diabetes, not let it control her. Only then did she kick her three-pack-a-day cigarette habit, overcome her addiction to alcohol, and begin to follow a balanced diet.

Although her disease has affected her eyesight and forced her to the sidelines of the dance floor, she refuses to fall into self-pity. "Everybody on earth can ask, 'why me?' about something or other," she insists. "It doesn't do any good. No one is immune (免疫的) to heartache, pain, and disappointments. Sometimes we can make things better by helping others. I've come to realize the importance of that as I've grown up this second time. I want to speak out and be as helpful as I can be."

1.We can know that before 1995 Mary ___________.

A．had two books published

B．received many career awards

C．knew how to use a computer

D．supported the JDRF by writing

2.Mary's second book Growing Up Again is mainly about her _________.

A．living with diabetes

B．successful show business

C．service for an organization

D．remembrance of her mother

3.When Mary received the life-changing news, she __________ .

A．lost control of herself                    B．began a balanced diet

C．meant to get a treatment                  D．behaved in an adult way

4.What can we know from the last paragraph?

A．Mary feels pity for herself.

B．Mary has recovered from her disease.

C．Mary wants to help others as much as possible.

D．Mary determines to go back to the dance floor.

 

             

C

What do consumers really want? That’s a question market researchers would love to answer. But since people don’t always say what they think, marketers would need direct access to consumers’ thoughts to get the truth.

    Now, in a way, that is possible. At the “Mind of the Market” laboratory at Harvard Business School, researchers are looking inside shoppers’ skulls to develop more effective advertisements and marketing styles. Using imaging techniques that measure blood flow to various parts of the brain, the Harvard team hopes to predict how consumers will react to particular products and to discover the most effective ways to present information. Stephen Kosslyn, a professor of psychology at Harvard, and business school professor Gerald Zaltman, oversee the lab. “The goal is not to influence people’s preferences,” says Kosslyn, “just to speak to their actual desires."

    The group’s findings, though still preliminary (初步的), could change how firms develop and market new products. The Harvard group use position emission tomography (PET) scans to monitor the brain activity. These PET scans, along with other imaging techniques, enable researchers to see which parts of the brain are active during specific tasks(such as remembering a word).Correlations (相互关系) have been found between blood flow to specific areas and future behavior. Because of this, Harvard researchers believe the scans can also predict future purchasing patterns. According to an unpublished paper the group produced, “It is possible to use these techniques to predict not only whether people will remember and have specific emotional reactions to certain materials, but also whether they tend to want those materials months later.”

The Harvard group is now moving into the next stage of experiments. They will explore how people remember advertisements as part of an effort to predict how they will react to a product after having seen an ad. The researchers believe that once key areas of the brain are identified, scans on about two dozen volunteers will be enough to draw conclusions about the reactions of specific sections of the population. Large corporations-including Coca Cola, Eastman Kodak, General Motors, and Hallmark-have already signed up to fund further investigations.

    For their financial support, these firms gain access to the experiments but cannot control them．If Kosslyn and Zahman and their team really can read the mind of the market, then consumers may find it even harder to get those advertising jingles-out of heir heads.

66. Which of the following statements can be the best title for this passage?

A. Reading the Mind of the Market.    

B. Influencing the Customers’ Choice.

C. Influencing the Style of Advertising.      

D. Experimenting with the Way to Foretell

67. Why do the Harvard researchers use scientific technology in the experiments?

A. Because they want to find a better way to persuade people into purchasing patterns in the future in the different market.

B. Because they don’t trust the findings already done by other researchers.

C. Because they want to see how particular products can influence consumers and find out the most effective ways to advertise.

D.Because they think the marketing strategies can actually be changed after the experiments.

68. According to the passage, which of the following is NOT true?

A. People sometimes hide their true feelings when questioned by the marketing surveyors.

B. Stephen Kosslyn and Gerald Zaltman are in charge of the experiment and think ill of the study.

C. Harvard researchers have found some relation between people’s brain and future behavior.

D. Many large companies finance the Harvard group’s further investigations.

69. What does “to speak to” in the 2nd paragraph mean?

   A. To communicate with. B. To say to.     C. To talk to.      D. To respond to.

70. The last sentence of the passage implies that ___________.

A. it is very likely that customers will buy unnecessary things just depending on the ads in the future.

B. in fact, the real purpose of Harvard group’s research is to attract more consumers into the market.

C. Coca Cola or the General Motors can exploit the findings of the experiments in their own marketing.

D. Consumers may find it more difficult to get out of the advertising jungle and it may cause them headaches.

D

When I walked into the house after school, I found my dad at home.

"What are you doing home already?" I asked casually.

"Andrew, I was laid off today," he answered quietly.

    I was sure he was joking. "No, you weren't. Why are you really home?"

    Then I noticed his expression and realized he was telling the truth. My father has always been a hard worker and prided himself on his career. My father's unemployment created many changes in our lives. He was home all day, which meant my bed had to be made, my room cleaned up, and my homework done right after school. I would come home every day to find him at the computer searching for jobs. I began to notice how down he seemed, and how losing his job had affected his self-esteem (自尊心), though he tried to be optimistic. He asked my brother and me to spend less money. I gave up my allowance（零用钱）, which even though it wasn't much, felt like the right thing to do. I also found a part-time job.

    After several difficult months of searching, my dad decided to go in a totally different direction. He explained that he never wanted to be laid off again, so he was going to start his own business. Day by day, I watched him build it, and I admired how much time and energy he devoted to it.

   One evening I asked if he needed help. "Only if it doesn't interfere（打扰，妨碍） with school," he said, which sounded like a yes.

I showed up at his office the next afternoon, and most afternoons after that for two months. I always knew he was a hard worker, but watching him in action really influenced me. Although this was one of the worst experiences for our family, it taught me a lot about dealing with adversity. Now I know that through creative problem-solving, I can always find Plans, ask for help, and take risks. 

54．When the father was laid off, he ________.

    A．was angry with his boss             B．didn't care about it at all

    C．couldn't accept the fact easily         D．was as happy as usual

55．We can know from the passage that ________.

    A．it was not easy for the father to find a new job

    B．the father asked his sons to give up their allowance

    C．the father found a good job when he changed his direction

    D．Andrew and his brother helped his father set up his business

56．The underlined word "adversity" in the last paragraph probably means        .

    A．poor feelings     B．bad situations     C．low spirits     D．old ideas

57．What has Andrew learned from his father?

    A．The spirit of creative problem-solving.    B．The skills of surfing the Internet.

    C．The experience of saving money.         D．The rich business skills.

A. How inner beliefs can help

B. How to develop positive habits

C. Improve your life

D. You can do it

E. Action plan

F. Why are habits so important

The single most important factor that contributes to success is what you do every single day. are guaranteed to succeed in the long run.

61.            

Because you repeat the same actions and the same behaviors every single day, a single positive action will not change your life, but the same action repeated 1,000 times will have a significant impact on your life. For example, if you go to the gym one time, you won’t see a big difference in your life. However, if you go to the gym 1,000 times over a five year period, you will see a big difference in your body. The same principle applies to finance, health, relationships, work, career, and school. Simple positive actions repeated every single day will have a great impact on your life in the long run.

62.             

There’s nothing easier than developing positive habits. You simply have to do every single day the action you want to make a habit. If you want to develop the habit of running, run almost every day. If you want to develop the habit of eating healthy, eat healthy every day. If you want to develop the habit of reading, read every day. Habits are created by repetition. The more you do an action, the easier it becomes in the long run.

63.             

If you want to be successful in changing your habits, you should think about changing your inner beliefs about your habits. For example, your old belief was: “I love cigarette because it makes me feel good and relaxed. I need cigarette to be happy and relaxed.” If you keep this belief, you won’t be able to keep your resolution to stop smoking for very long. Instead, you should adopt this new belief: “I love yoga because it makes me feel good and relaxed. Cigarette is poisonous and destroys my body. Yoga makes me happy.” You should analyze your beliefs and make sure they won’t stop you from changing your habits. The same is true when you try to form positive habits. If you want to start eating healthy food, here are some positive beliefs you should start thinking about: “Healthy food is very good for my health. It gives me a lot of energy and I feel very good.”

64.            

It’s now time for you to develop positive habits in your life and avoid your negative habits. Write down 3 positive habits that you would like to develop and 3 negative habits that you would like to get rid of. For each positive habit, write down exactly what actions you’re going to take every single day in order to develop the new habit. For each negative habit, write down exactly what actions you’re not going to take in the next weeks. Here are some positive habits that will lead to success: exercise, healthy food, reading, saving, studying, healthy relationships, hard work, etc.. Here are some negative habits to get rid of: gambling, drug and alcohol abuse, overeating, shyness, etc..

65.             

Everybody can change. All it takes is courage and commitment. Decide right now to improve your life by changing your habits. Take action right now! Don’t be afraid. Yes, you will probably make mistakes along the way. But never forget that success is guaranteed for you if you have positive habits in your life. If you refuse to quit, success will be yours.

A week ago, I had the great pleasure of reading an e-book, When Money Talks, Listen! By Rich Ezzo．It took only about an hour to read.

   When I first received a copy, I thought it was a Get Rich Quick type of publication．Nothing is wrong with Get Rich Quick, but my mind just doesn’t chase after dreams of wealth．I think that if God ever wants me to be rich, he knows where to find my purse.

   When I began reading When Money Talks, Listen!, I was overjoyed to find that Rich Ezzo isn’t money hungry either．He, too, is hungry far more important than money．

Since I love this e-book so much, why wait a week to write the review? Simple．I wanted to see if the effect it had on me was a keeper．After reading the last word of the e-book, I totally agreed with the subtitle which promised to forever change the way we thought about money．I had so many thoughts running around my mind that I had to install(安装) a stoplight to stop some while others made their way into the picture, then I yielded(让路) them as a few ones arrived in town．I had a mental traffic jam, which only goes to show how slow the traffic usually is．

   It has been a week and the effect is the same．I truly do look at money differently and have even done a few things differently this week．This is an e-book you’ll want to read, I promise．I often recommend books to my daughter, and this is one that I didn’t just “suggest”---I left it open at the bottom of the computer and told each one, “Read it, you’ll love it.”

   I would never point someone in a direction I wouldn’t go myself．I urge you to visit the author’s website, Myster Money, and to download the e-book．You won’t regret it.

The author wrote this passage to _________　

       A．strongly recommend an e-book.

　    B．show the author's attitude to money.

　    C．introduce the general idea of an e-book.

　    D．point out Rich Ezzo isn't money hungry.

According to the passage, a Get Rich Quick type of publication ______.

       A．is what the author really cares for

       B．deals with how to make money

       C．is also an e-book written by Rich Ezzo

       D．is more popular than e-books

The author didn't write the review as soon as he finished reading the book because________．

　    A．he was too excited to write anything

　    B．he was not sure whether he did well

　    C．he had to wait for Rich Ezzo's permission

　    D．he wondered if the book would have long influence on him

By saying the underlined sentence in Paragraph 4, the author probably __________.

　    A．shows that the book brought him many new thoughts

　    B．shows how bad the traffic is in town

　    C．describes the difficulty in understanding the book

　    D．explains it's hard to change one's attitude to money

Which of the following is supported by the passage?

      A．The author had known Rich Ezzo before.

　    B．The author hasn't dreamed of getting rich immediately.

　    C．The author always prefers e-books to paper books.

　    D．The author likes Get Rich Quick-type of publications.