34.Every packet of cigarettes __________poisonous chemicals that can __________lung cancer and heart disease.

A.contains; result in　　　 B.includes; result from　 C.contain; lead to　 　　　 D.include; contribute to

33.Every year millions of people around the world die __________smoking. Which of the following is Wrong?

A.because of　 　　　 　　　 B.owing to　　 　　　 　　　 C.on account of　　　 　　　 D.as to

32.There are lots of different ways to get your message __________when you are putting together an ad campaign.

A.across　 　　　 　　　 　　　 B.over　　 　　　 　　　 　　　 C.through　　　 　　　 　　　 D.out

get something over

manage to communicate an idea or theory

设法传达（思想，理论）

■(get something through)(with reference to a piece of legislation) make or become law

使（法案）通过

(chiefly Brit.)finish or use up (a large amount or number of something), especially within a short time

get something out

succeed in uttering, publishing, or releasing something

成功地发表（或发行、发布）

we're keen to get a record out.

我们急于发行一张唱片。

31.It is important to always try to__________the audience in order to get them to react in a certain way.

A.appeal to　　 　　　 　　　 B.be meant to 　　　 　　　 C.hang on to　 　　　 　　 D.add to

30.__________determined your audience, you will need to do a little research and analysis in advance.

A.So that 　　　 　　　 　　　 B.In order to　 　　　 　　　 C.So as to　　　 　　　 　　　 D.B & C

29.In an ad campaign you may need to __________different kinds of media, __________posters, newspapers, magazines, radio and television.

A.introduce; containing　 B.employ; including　　　 C.attempt; included　　　 　　　 D.consult; contained

28.It is important to __________exactly what you want to tell the audience and what you are trying to get them to do.

A.carry out　　 　　　 　　　 B.make out　　 　　　 　　　 C.turn out　　　 　　　 　　　 D.figure out

27.__________, you must have a clear aim and an audience in mind.

A.A successful ad campaign is started　 　　　 　　　 B.When you starting a successful ad campaign

C.When you start a successful ad campaign　 　　　 D.A successful ad campaign starting

26.Unlike a single ad, an ad campaign is a __________programme of ads __________various kinds of ads __________a certain audience.

A.planned; using; to reach　　 　　　 　　　 　　　 　　　 B.planning; use; to reach out for

C.plan; used; look out for　　　 　　　 　　　 　　　 　　　 D.planned; what use; to arrive at

25.Are you __________with wearing the same blue jeans every day? Then why not get into our new jeans in __________red?(P17)

A.boring; deeply　　 　　　 B.bore; depth　 　　　 　　　 C.bored; deep 　　　 　　　 D.bored; deepen